What happens when you post an ad for 15 redhead models—and 150 people answer the call? What began in 2005 as a modest artistic experiment by Dutch painter Bart Rouwenhorst turned into something much bigger: a global celebration of identity, pride, and connection. In this episode, we trace the festival’s unlikely origin, its evolution into an annual gathering in Tilburg, and the day it made history—with 1,672 natural redheads posing together to claim a Guinness World Record. Join us as we explore how a spontaneous photoshoot grew into a vibrant, international movement.
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