Fitness Business School - Bonus - Franchising Fitness with Brandon Cullen

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Fitness Business School Podcast: Transitioning From Pro Athlete to Fitness Entrepreneur with Brandon Cullen

Welcome to another episode of The Fitness Business School Podcast! In this episode, host Pat Rigsby chats with Brandon Cullen, co-founder and Chief Concept Officer of Madabolic. They discuss Brandon's journey from aspiring NHL player to successful fitness entrepreneur. Brandon explains how a career-ending concussion during his time with the New York Islanders directed him towards the world of fitness. He delves into the founding of Madabolic, a boutique fitness franchise with a unique focus on strength and conditioning, and how it stands out in a competitive market. This episode also covers the franchise model, targeting high performers, and essential traits for successful franchisees. Stay tuned to the end for a special offer exclusive to listeners.

00:00 Introduction and Special Offer Teaser 
00:22 Meet Brandon Cullen: From Hockey to Fitness
02:26 The Birth of Metabolic
09:58 Transitioning from CrossFit to Metabolic
16:59 Franchising Metabolic: Growth and Strategy
29:25 The Future of Metabolic and Ideal Franchisees
42:13 Conclusion and Special Offer