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November 19, 2024 73 mins

Sarah Winward is a floral artist and event designer based in Salt Lake City, Utah, specializing in destination weddings. Her work, known for its seasonal, nature-inspired designs, has been featured in The New York Times Magazine, Martha Stewart, and she has been named a top florist by Vogue. Sarah’s floral arrangements evoke the beauty of nature, often sourced locally or foraged near event locations to seamlessly integrate with the surroundings.

Passionate about flowers, Sarah collaborates closely with clients to create unique, memorable designs that reflect the season and environment. She believes in prioritizing key floral elements within a budget, planning for delicate blooms, and using mock-ups to ensure a flawless result. Above all, Sarah encourages embracing creativity, trusting your instincts, and allowing your designs to evolve as you grow.

Learn more about Sarah and today’s show notes with all of our past guests by visiting TheFlowerPodcast.com

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