About The Show
Well y’all we have come to the season 3 finale…can you believe it?! I have so much gratitude for everything that has happened this season and today I share some of those moments with you. From reflecting on highlights of the year, to sharing new products and initiatives, to updates on my academic progress, and what to look forward to in season 4, it’s an exciting time!
CYBER MONDAY SALE
New Book by The Food Truck Scholar- "Before You Launch A Food Truck"
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Paperback
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After traveling the country meeting and interviewing about 500 food trucks in the past 5 years through The Food Truck Scholar Podcast and academic research, Ariel D. Smith has compiled an abundance of information regarding the food truck industry from menu creation and marketing, to maintenance and regulations. One of the things she discovered over the years is that aspiring food truckers either do not have enough information or are overwhelmed with information and no clue where to start. Ariel designed this book to be the first touchpoint on your food truck journey. If you're in multiple online groups and reading big books about food trucks and feeling lost, pause for a moment, pick up this trimmer. What's best about "Before You Launch A Food Truck" is that it is designed for you to reflect before taking action. Once you have reflected on and answered the questions provided (pages to take notes on each section included!), feel free to jump back into the other resources you're using to birth your food truck dreams!
Season 3 Truck Level Sponsors
Eatokra
EatOkra is where food, culture, and community link. Supporting Black owned restaurants and food trucks just got easier! Download the EatOkra app today.
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Over the past 5 years, I’ve learned a lot about what makes a good food truck stand out among the rest. I took 8 of those key concepts and created a book where I could have curbside conversations with each of you about them. This book is not only digestible and not designed to overwhelm you, but also propels you into action. You can purchase Before You Launch A Food Truck TODAY at TheFoodTruckScholar.com/shop in paperback and ebook format as well as on Amazon.
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