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August 25, 2022 • 25 mins

Catalina Ruiz left Mexico with her husband 24 years ago and found a home in York. She eventually got a job at Just Cupcakes in Central Market and later took over the business and rebranded it to Cupcakes & More.

In this episode of The Founder Beat Podcast, Catalina talks about transitioning from a kindergarten teacher into a baker, the challenges of running a business based in Central Market (especially during the pandemic), and the inspiration behind some of her recent pop-up concepts.

About The Founder Beat Podcast

The Founder Beat Podcast is a production of Our York Media. This episode was hosted by Rebecca Hanlon and produced by Brady Pappas and Will Hanlon. For more stories about local entrepreneurs, innovators, and changemakers, visit TheFounderBeat.com.

Special thanks to our inaugural Benefactors:

The generosity of our Benefactors allows us to produce a set number of local stories at no cost to readers or the subjects. These Benefactors include:

CGA Law Firm Mayer Wealth Advisory PeoplesBank White Rose Leadership Institute York College of Pennsylvania York County Economic Alliance

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