Francisca "Kika" Escobar Bascur is redefining how brands grow across borders. As founder of The Kickass Company and Sell With Kika, she's helped more than 250,000 entrepreneurs master eCommerce, scale through Shopify, and expand into international markets. From Santiago to Seattle, Kika's story shows that scaling isn't just about metrics — it's about connection, courage, and customer understanding.
Episode Highlights
• How Kika built The Kickass Company and scaled businesses across Latin America and the U.S.
• Lessons from Shopify partnerships and eCommerce ecosystem growth
• Why "knowing your customer" remains the foundation of every successful brand
• Balancing business, travel, and mindset as a global entrepreneur
• How Chile's startup and investment ecosystem is evolving
Call to Action (CTAs)
Full archive and show notes: https://www.thejasoncavnessexperience.com
Invest in CavnessHR: https://wefunder.com/cavnesshr
Download 7 free startup eBooks: https://www.buildcavnesshr.com/ebooks
Join the Builders Club: https://www.buildcavnesshr.com/buildersclub
Guest Bio (Condensed)
Francisca "Kika" Escobar Bascur is the founder of The Kickass Company and Sell With Kika, helping brands build eCommerce businesses that actually work — not just in theory. She co-founded Loadingplay, collaborated with Shopify on market development in Chile, and trained more than 250,000 professionals across Latin America. A TEDx speaker and MBA instructor, Kika bridges technology, storytelling, and strategy to empower entrepreneurs globally.
Guest Links
LinkedIn – https://www.linkedin.com/in/mar%C3%ADa-francisca-escobar-bascur/
Instagram – https://www.instagram.com/kikaescobarbascur/
TikTok – https://www.tiktok.com/@kikaescobarbascur
Company Website – https://thekickass.cl/
Company Instagram – https://www.instagram.com/thekickass_co/
Kika's Advice
"Screw it, let's do it. Take action instead of overthinking — the worst-case scenario usually isn't that bad. Shift from the 'gap' to the 'gain': measure how far you've come, not how far you still have to go. Every success or setback is an opportunity to learn, grow, and reframe your mindset."
Sponsors
Breeze Docs – AI-powered RFP platform helping SMBs reduce completion times by up to 80%.
Mention The Jason Cavness Experience for a free upgrade from
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!