Episode Transcript
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(00:00):
Welcome back to this episode ofthe podcast.
We are talking all aboutpivoting.
When to pivot.
Should you pivot?
Let's dig into this.
For those of you who don't know,I have pivoted a lot in my 10
years of being in business.
I have pivoted on The big scaleof like what your entire
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business model is and what youdo and how you help people.
I've also pivoted in very minorways and, I'm an expert at
helping people pivot and makechange in a way that is really,
uh, intentional and not willynilly, but also not something
you drag out unnecessarily.
So let's, let's dig into this.
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If you're listening to this,maybe you're in that spot where
you're like debating, makingsome kind of small or large
pivot or change in yourbusiness.
And there are absolutely veryvalid reasons to either pivot
slowly or not at all, or topivot very quickly.
So I have pivoted from like, Istarted my business as a graphic
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designer and an Etsy shop owner.
And then, you know, six monthslater I was a fully booked out
virtual assistant whospecialized in tech.
I have pivoted from, Ispecialize in helping
entrepreneurs grow a full timeteam to.
I am a business coach who helpsother coaches build a successful
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six and seven figure businessworking 15 hours a week or less.
Or like, you know, whatever.
I've also pivoted from like thisprogram is called rich mom club
to this program is called Richcoach club.
I've pivoted from like astrategic level on folks on
YouTube and folks on thepodcast, right?
Like pivoting can look likewhatever you want.
I think most of us are viewingpivoting as larger shifts,
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either in your business model,who you help, how you help them,
the industry, things like that.
And I absolutely think nine 10,when I'm talking to someone,
when they are debating, making achange of some kind, there are
usually extremely valid reasonsfor that.
And the best thing you can do isget, get support and coming up
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with a game plan for doing it,fleshing out the details, making
sure it's coming from a goodplace.
Because the main reason youwould want to not pivot is if
it's purely coming from anexternal validation or external
feedback.
The times where I usually end uptelling someone not to pivot or
the direction they're thinkingthey need to pivot is, is off
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base is when it's.
It's only coming because ofsomeone else saying something.
It's not actually coming frominside.
When you should pivot is whenit's internal alignment.
Internal excitement and momentumand clarity and aha moments and
soul purposes.
I'm all in.
When you are suddenly derailedbecause you got a negative, uh,
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piece of feedback from a client.
Or an email from a stranger or atroll comment, like, or you had
flopped launch, right?
Those are when I'm usually like,hold on, we need to dig in.
So if you're sitting theresaying, should you pivot?
Should you not?
The first thing you need to dois kind of check in on the
source here.
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Like what has, What has gottenyou to this place?
Is it an external factor orinternal?
Because if it's external, youwant to be really, really
thoughtful on it.
If it's internal nine times outof 10, I'm like full steam
ahead.
External.
We got to be very, very careful.
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Okay.
Again, doesn't mean you're notgoing to do it, but we want to
think through it.
So I really want you to sit hereand assess the circumstances.
What has led you here?
Is it, Oh, well, someone else isdoing it this way and that works
for them.
So I should do it.
Is it, Oh, I did this launch andno one bought, and that means
this whole direction isn't goingto work and I should quit and
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give up and focus on my otherthing?
Is it, Oh, I got this email fromsomeone saying I'm annoying, so
I shouldn't be doing thisanymore?
Do we see how those maybe arebigger red flags?
That we want to dig into.
Whereas if you're coming to meand you're like, I really feel
called to specialize in helpingmoms recover from postpartum.
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I feel so excited, you know,I've really realized that my
zone of genius is actuallyhelping entrepreneurs set up air
table to run their groupprograms.
I've seen that that's adifferentiator and I'm excited
about that and that feels so inalignment with my strengths and
I do that like in my sleep,right?
Very very different motivatorshere.
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So that's going to be yournumber one thing to check in on
first.
Where is this all coming from?
And sometimes you need to have aconversation to fully flush that
out.
That's a conversation with amentor, a conversation with a
friend, on a mastermind call,like whatever you, you got.
Sometimes you need to actuallysay these words out loud to
actually reveal the source.
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Because we might not realizeit's external till we start
talking it through.
So if you're going to pivot, Iwant you to really think through
that.
What has led you here?
What is making you want topivot?
What has caused you to beevaluating this and where does
that go from there?
How do you feel about it?
If you realize that it isbecause a launch flopped, so now
you're questioning this wholebusiness altogether.
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And maybe you want to quit yourbusiness.
How do we feel about that?
That's again, mentorship.
Personalized support can be sovaluable or just like business
conversations with businessbesties.
Right?
So I can't sit here and say ifit's external, it's a no, you
could, it could have been causedby an external source and it
could be extremely valid, but Idon't want you to jump to an
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automatic pivot without reallythinking it through first.
I also want you to think throughthe circumstances here.
Are there special circumstancesimpacting you and your decision
making and your capacity rightnow?
Very personal example for me ispregnancy.
Every time I get pregnant, um,everything in my business feels
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broken and I want to break, burnit down.
Or those of you who havemenstrual cycles, like maybe
there's a season of your cycle,a week of your cycle where
you're like, Everything feelsbroken and wrong.
Are there like, maybe you'resick.
Maybe you just had a baby.
Maybe you just like moved andyou're lonely.
Like there are so many thingsthat could be going on outside
of business that could be reallyimpacting you.
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And you could be kind ofprojecting that onto your
business.
You could be like trying to finda sense of control through your
business.
Again, I'm speaking fromexperience here.
When I'm going through a lot ofchange, I tend to like project
that onto my business and try tolike Control things via the
business.
So again, just because you'repregnant or have one of these
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circumstances doesn't mean notto pivot.
It just means I want you to havethe acknowledgement and
awareness to say that it couldbe impacting you because there
have definitely been times whereI've made dramatic changes
during pregnancy or a C orcircumstance like that.
Newly postpartum and I'll goback in hindsight and be like,
you know, kind of wish I'dwaited that one out, kind of
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wish I'd given that a little bitmore space.
So if you are realizing that whyyou want to pivot is maybe
external or maybe there are somespecial circumstances that could
be making you feel differentpersonally, I would say most
likely my advice would be Giveit a little bit of space.
I, and there's not a set amountof time, six days, six weeks,
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six months, whatever.
But like maybe just like give ita bit more room to breathe
besides just like this 24 hourrapid fire thing that's
happened, right?
Like give it a couple of weeks,give it some breathing room,
really see if it's a persistentthing or if it's this fleeting
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thing.
And sometimes we won't know.
That's the thing.
Every step you, you make.
Is your best, the best next stepyou can take at that time and be
reassured in that because Itruly believe like it's all
about the journey.
You're going to end up whereyou're meant to be.
You're just taking the best stepyou can and you don't
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necessarily know what step comesnext.
All I want for you when you'remaking a pivot or change is to
feel personally aligned andgrounded in the choice you're
making in what that next stepis.
And feel at peace knowing youmay not know the next step after
and you, if you can move forwardand make the change and feel at
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peace that you don't know if itis the right choice, but it
feels like the best choice youcan make right now, make that
choice with confidence and feelat peace.
With whatever comes next andknow that you can always change,
you can always change it back.
You can always change again.
You can always pivot again.
We are meant to evolve aspeople.
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You are not meant to bestagnant.
You are meant to be learning andgrowing and changing and
evolving.
That's normal.
So that's why I'm really notagainst pivoting and evolution
and change in your businessbecause it's a sign of growth.
Usually it's a sign of progresspersonally, mentally.
Spiritually within yourbusiness.
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And usually it's a good thing,but we just want to check in and
make sure it's not superreactive.
Um, only because of someoneelse's words or fear or a
special circumstance that maybeis temporary.
Um, and ultimately I want you tomove forward with a pivot when
you can feel like it's inalignment and feel like really
(09:54):
grounded in whatever happensnext, because you feel so solid
in this choice.
So I hope that this helps yougain a little bit of clarity on
the things to think through andthe things when I'm having a
mentor, like a call with one ofmy mastermind or mentorship
clients, when they want to makea big change or a pivot, these
are some of the things we'regoing to talk through in order
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to make sure it's a grounded,solid choice.
And that they're at peace withwhatever needs to happen.
And then we get into the funstrategy of like, okay, well,
how are we going to do this?
What does this look like?
What's the timeline?
Um, and that's where we get intothe fun part.
So that's one of my favoritethings to do with my, my clients
is like uncover the change.
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And then, you know, Actuallylike implement the change.
Sometimes that's, you know,hiring a team.
Sometimes that's getting rid ofyour entire team.
Sometimes that's prepping formaternity leave.
Sometimes it's introducing awhole new product suite and
business model.
Sometimes it's selling abusiness and starting a new one.
Um, it can look like so manydifferent things, which is
really exciting.
Um, and one of my favoritethings to do.
So if you are looking forsupport in making a change and
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making a pivot, I would love tosupport you in one of my higher
proximity programs.
Um, definitely DM on Instagramat simplify with Megan to see
what.
Um, options I have availableright now.
And if you're looking for alittle bit more of just a
mindset confidence boost,definitely check out my program
unapologetic, which is going tohelp you become unapologetic and
(11:19):
feel bold and confident in howyou move forward in your
business overall.
The link to that will be in theshow notes below, but if you are
looking for more personalizedsupport in.
Evaluating a pivot, making apivot, coming up with a strategy
and making a change.
Send me a DM on Instagram and Iwould love to have a
conversation with you.
If you liked this episode, we'dlove it if you would share it,
(11:40):
share it on Instagram storiesand tag me, send me a DM, send
me an email, let me know whatyou think.
And of course leave a rating andreview because that is how we
continue to spread the word ofthe podcast.
And I am just so grateful thatyou're here.
Thank you for listening.
I will see you in the nextepisode.