The PR Maven Podcast

The PR Maven Podcast

The PR Maven® Podcast uses a combination of traditional networking techniques and the power of social media to help you build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy Marshall, The PR Maven®, connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

Episodes

July 20, 2021 42 min

In this episode, Raffi DerSimonian talks about his career doing public relations and marketing in the arts. As a Waterville native, Raffi talks about the renaissance going on in the city from arts to dining. Music has always been a passion of Raffi’s. He describes his musical career and helping found Waterville Rocks. In addition to doing public relations and marketing in the arts, Raffi is experienced in promoting higher education...

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Having grown up around family business, Phil Harriman has dedicated his career to helping family businesses. In this episode, Phil shares how he guides his clients using his head, heart and stomach approach. Find out what he recommends for strategizing for the future, whether passing the business on to the next generation or preparing to sell. Listen as Phil describes what he learned while serving in public office.  

3:45 – Phil ex...

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From driving the Oscar Mayer Wienermobile to bringing the Bee Wild Mobile to Wyman’s, Colleen Craig talks about her career in experiential marketing in this episode. Learn about the integrated marketing strategy Wyman’s took as they launched the Bee Wild Mobile. Find out fun facts about wild blueberries and learn the difference between cultivated blueberries. Packed with interesting stories from the road and a career in communicati...

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What does it take to grant a wish? In this episode, Kate Vickery, president and CEO of Make-A-Wish Maine, explains how the organization has been impacted by the COVID-19 pandemic whether through their ability to grant wishes or raise the funds to make wishes come true. Kate describes the media and business partnerships Make-A-Wish Maine has formed to spread the word and keep wishes coming true. Kate also addresses some common misco...

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In this episode, Jordan Rowan and Jesse Souza from Front & Main join Nancy to talk about growing a network through local food. Jordan and Jesse explain how their commitment to using local suppliers has led to fine dining backed by outstanding locally grown or produced ingredients. Located in the Lockwood Hotel in Waterville, Jesse describes the Maine spin on classic dishes and Jordan talks more about the equally creative bevera...

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In this episode, Chris Tieri explains how to use your strengths to develop your personal brand. As a Gallup Certified Strengths Coach, Chris talks about how she discovered her passion for coaching, how to use your strengths finder results and how to build your personal brand around your strengths. Listen for Chris’s definition of a brand and what research can do to help.

3:06 – Chris explains how she started out wanting to be an in...

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Alyne Cistone joins Nancy on this episode of The PR Maven? Podcast to share her inspiring story, her passions and her vision for the future. Originally from Kenya, Alyne describes how she ended up in Maine and what she loves about the state. She also talks about the work she is doing to help newcomers and diverse groups thrive, including the new television series Elevating Voices, which she co-hosts. Alyne offers some tips to peopl...

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In this special episode, Nancy is joined by Greg Glynn to talk about some changes to The PR Maven Podcast. Among the changes, the podcast will be live-streamed to the PR Maven ® Nation Facebook group and Marshall Communications YouTube page when recorded. Join PR Maven® Nation for early access to episodes! The podcast will also start to be launched bi-weekly. In addition to these exciting changes, Nancy and Greg celebrate the 30th ...

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Tom Caron, a Lewiston, Maine native, went from wanting to be a sportswriter to the pre-and post-game host for the Boston Red Sox on NESN. Listen to his career journey in this episode. Find out how Tom’s favorite sport has changed over the years, why football is now America’s favorite pastime and why he thinks baseball will make a comeback after the COVID-19 pandemic. Learn how Tom has built his personal brand and make sure to follo...

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After working in a corporate position, Tanea Smith turned her passion for paper and writing letters into a business. Tanea describes the inspiration behind her stationery line and shares the steps to writing the perfect letter, after all, the mark of a good letter is the feeling someone gets when they receive it. Tanea also talks about the benefits of journaling and how she kept a journal called Gloria. She also shares ways you can...

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Mark Fleming and Kevin Sennett combined their skills in photography and videography to create Lone Spruce Creative, a media production company based in Maine. In this episode, they talk about how photos and videos can help build your brand, from telling your story to launching PR and marketing campaigns. They also discuss what has worked to build their brand and gain clients they love working with. Listen to learn how the right pho...

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In this episode, Beth Nydick joins Nancy to talk about all things public relations. From her earlier career in media to her role as a publicity strategist now, Beth talks about all the tools and techniques she uses to build relationships. Not only does she use the media to build her credibility and the credibility of her clients, but she also partners with others to build credibility with their audiences. In addition to her lifelon...

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Katie Shorey is Director of Engagement of Live + Work in Maine (LWM), and a proud boomerang. In her role at LWM, she develops partnerships with employer partners, community organizations, and officials within the State of Maine. The nonprofit, focused on talent attraction & retention in the state, executes marketing campaigns, in-person events, and develops PR strategies to showcase Maine for its quality of life and career ...

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In this episode, Lindy Graham, LCSW, explains the critical need for mental wellness in the workplace. As a result of the COVID-19 pandemic, Lindy responded to the increasing need for mental health treatment by creating WellSpace@Work, making it possible for Maine employers to provide mental health treatment to their employees. Lindy describes what sets WellSpace@Work apart and why breweries have shown higher interest in the...

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In this episode, Nancy shares a presentation she gave that the Mid-Maine Chamber of Commerce Business Breakfast on January 14, 2021. Throughout the episode, Nancy focuses on how small businesses can navigate the challenging landscape following COVID-19, including empathetically connecting with your customers during a time of upheaval, building and retaining your network through digital and social platforms, creating a sense of safe...

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After studying Richard Rorty’s philosophies, John Zavodny shifted his career from university professor to president of the Maine Seacoast Mission. In this episode, John describes the work the mission does, how members of DownEast Maine communities are impacted and how you can help. John also talks about the importance of relationships to the work the Maine Seacoast mission does. From teaching quietism to community conversation, lea...

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About the guest:    

Sabina Hitchen is an entrepreneur, speaker, and media expert dedicated to shining a spotlight on small business owners through her publicity education and solutions as well as her on-air small business segments. All of her professional work is rooted in educating and empowering entrepreneurs to get publicity strategically and confidently.

In Sabina’s former professional life she was a high school teacher and ed...

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About the guest:    

Jackie Berlowksi is the founder of GreatHerGood.com, a boutique public relations firm supporting entrepreneurs and changemakers. Prior to launching GreatHerGood, she founded JackieDeals, a website offering a gallery of undiscovered products created by female founders which has since become a part of the larger GreatHerGood community. Jackie’s motto “If you’re a woman in business, it’s essential to support OTHER...

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About the guest:    

Christine Richards is a professional graphic designer, writer, and editor specializing in nonfiction book coaching and design. She is an avid letter writer, collage artist, and founder of Composition1206 and Postmark1206.

January 23rd was National Handwriting Day and Christine’s book A Snail Mail Guide To Cursive Writing Practice illustrates that snail mail is not only alive and well, but an effective way to re...

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About the guest:    

Phil Gerbyshak knows sales. He’s a sales speaker, a sales expert, a sales trainer, a sales leader mentor, a sales podcaster and a sales coach. He's written 5 books, more than 3000 articles, and has been quoted in the Wall Street Journal, Daily Globe and Mail, Financial Times, Investor's Business Daily, Inc. and many other publications, including earning 3 covers: Speaker Magazine, Marketing Media and Mo...

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