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June 27, 2024 56 mins

[Recorded before the Presidential Debate.]

Time for a deep dive into the troubling parallels between the decline of "liberal" mainstream media and the recent corporate buyouts of popular automotive YouTube channels like Donut Media.

Remember when MSNBC was a bastion of creative, progressive messaging? We take a nostalgic journey through the network's evolution, examining how the suits upstairs never got how they couldn't "add conservative voices to reach a wider audience."  Megyn Kelly, Hugh Hewitt, Ronna McDaniel?  MSNBC tried them all.  This leads us to ask, WHAT liberal voice?

This same pattern plays out in the world of automotive and fiber arts content creation. Once independent and creatively driven channels like Donut Media face similar pressures and changes under corporate ownership.

Three main points for this episode?

  • The transformation of MSNBC from a progressive powerhouse to a corporate mouthpiece
  • The impact of corporate buyouts on the authenticity and messaging of automotive and other YouTubers
  • The broader implications of YouTube's hegemony for independent media and content creation 

This episode is a must-listen for anyone concerned about the future of independent voices in media.   

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