The Remarkable Credit Union Podcast

The Remarkable Credit Union Podcast

This podcast is aimed to help credit union leaders and marketers think outside of the box about marketing, technology and community impact. Each episode we bring on guests from inside and outside of the industry who will challenge your preconceptions about business as usual.

Episodes

May 4, 2022 41 min

We often associate "innovation" with paradigm-shifting breakthroughs that disrupt entire industries. But most of the time, innovation is incremental. Or as Ben Maxim, VP of Digital Strategy & Innovation at MSUFCU, puts it, innovation consists of changes made "day by day, making things just a little bit better."

Ben joins our Remarkable Credit Union podcast to talk about talk about MSUFCU's bold decision to b...

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What do credit union marketers have to do with employee retention and engagement? A lot, according to Teshia Davis, VP of People at SECU.

Teshia joins our Remarkable Credit Union podcast to talk about how SECU has navigated the Great Resignation by creating surprise and delight for their employees, centralizing DEI as part of their guiding credit union strategy, and closely aligning HR with the marketing team.

This month's BIG ...

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February 22, 2022 37 min

Is challenging the status quo the new status quo? Chad Helminak, Director of Programs and Impact at the National Credit Union Foundation, certainly thinks so.

He joins The Remarkable Credit Union podcast to talk about how The Foundations' Credit Union Development Education (DE) program has evolved to incorporate sustainability and DEI principles, how the people who lead and work at credit unions are the key to fulfilling the mo...

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We’ve all seen the “Big Check” photos. Credit unions commonly post them to their websites and social media accounts to demonstrate their commitment to the community. While these photos are a nice way to show your members that you’re supporting great causes and local nonprofits, are there more engaging and creative ways to highlight your community partnerships?

Ashira Quabili, Marketing Communications & PR Coordinator for Freedo...

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It's hard to say if credit unions are "winning" when it comes to financial coaching and education. There are certainly a lot of great resources out there, but are they inspiring behavior change? Are members proactively meeting with financial counselors? Are credit unions tracking not just the products their members are consuming, but also progress toward their financial goals?

For most credit unions, the answers to thes...

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In June of 2020, Netflix announced a $10 million deposit in Hope Credit Union to build economic opportunity in the Black communities that Hope serves. The deposit marked the launch of Hope's Transformational Deposit program, which aims to import $100 million in deposits, allowing both individuals and businesses outside the region to indirectly support a historically underserved population.

Today we're joined by Kathy Saloy,...

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Talk of how to engage Gen Z and Millenials is widespread in the credit union movement, but when it comes to climate change, many credit unions don’t seem to be speaking up. As we hear more and more about divestment from big banks as a strategy for pursuing climate justice, it seems that credit unions could be capitalizing on a significant opportunity.

Andrew Bogrand, Communications Director for Divest Oregon, believes that our coll...

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If credit unions ever "go down," it won't be on Denise Wymore's watch. As a speaker, consultant, and current marketing manager of QCash, Denise is a fierce advocate for the credit union movement. But like many advocates, she thinks credit unions could be doing more.

Denise joins us to address this month's BIG question: What does a “just recovery” look like, and how can credit unions help the communities most imp...

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Last year, credit union members needed more help than ever. Whether they needed help navigating online banking, making a loan payment,  accessing a stimulus check, or applying for a PPP Loan, members were overwhelming call centers and online contact forms in search of guidance and support.

While credit unions have long prided themselves on building relationships that value people over products, COVID upped the ante for prioritizing...

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Should credit unions care about medical debt? Can they help alleviate it?

George Hofheimer, former EVP of Filene, would answer both questions with a resounding YES. He joins us to talk about why medical debt is such a serious threat to credit union members' financial wellness, where the opportunity lies for credit unions, and what he’s learned by bicycling across America to raise awareness around this vital issue.  

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Five years ago, Alabama ONE was not in a "fun place," to say the least. The credit union had been placed into conservatorship, which can sometimes signal the beginning of a slow demise. But this particular story has a happy ending.

Marketing Manager Dantrel Robinson joins The Remarkable Credit Union podcast to talk about how Alabama ONE was able to not only survive, but flourish, rebuilding its brand and regaining community...

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Is your website environmentally sustainable? Are there gender or racial biases in your AI algorithm that impact your relationship with potential loan applicants or prospective employees? Do you involve all stakeholders in your technology initiatives?

If you're not sure about the answers to any or all these questions, you're not alone. Tim Frick, CEO, author, and expert on digital ethics, joins us to talk about why we should...

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Amber Fielder, VP of Marketing at USE Credit Union and past Board Chair of the Marketing Association of Credit Unions (MAC), joins us to address this month's BIG question:

Where should credit union marketers be focusing their efforts in 2021?

Amber talks about how the events of the last year have driven more innovation in the loan product space; why product innovation should be everyone’s lane (and why we should all be driving ...

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How can credit union leaders help their teams thrive in 2021? Jimese Harkley, VP of Membership at CUES, joins us to talk about the three key skills that rise to the top in our new unpredictable normal.

Of course, most every team member wants to be successful in their job, but team needs go far beyond work hours. How can credit union leaders support women, who have been disproportionately impacted by the pandemic, and where do femal...

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Want to make a difference in your community? Start with your employees. As Judah Musick, former Chief Innovation Officer at Red Rocks Credit Union, has learned firsthand, employers are key to scalable and sustainable community impact.

Musick joins us to address this month's BIG question: How can credit unions better align their product strategy and impact strategy, and might employee benefits be one piece of the puzzle? 

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It’s safe to say that this year almost nothing has gone according to plan. That’s not to mention that the days are getting shorter, and we’re all confronting the reality of winter in the thick of a pandemic.

So, how are you doing? How are your coworkers doing? Is everyone ok? Chances are, everyone is not ok. While we can’t solve our coworkers’ problems (or some of our own problems, for that matter), we can be a positive force in th...

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We all have our own money story. Many of our financial habits, as well as the beliefs and emotions we have around money, are inherited from our parents and the communities in which we were raised. Most of us would benefit from both discovering and reshaping our money stories, but will a website of videos and articles truly prompt behavior change?

Georgia Lee Hussey, a sculptor and writer turned wealth management firm CEO, joins us ...

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We could all use a little more kindness right now. In a world that has become increasingly polarized and prone to hysteria, one simple act of kindness can go a long way. On this episode, we're joined by two guests from the Minnesota Credit Union Network, President & CEO Mark Cummins and Director of Engagement Ben Hering, to talk about CU Forward, a statewide day of kindness that is strengthening trust in communities, genera...

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In this month's episode, we're excited to explore how your credit union can measure its impact in a meaningful way, and how doing so can help you win over new members and gain more loyalty from existing members.

We recorded this conversation back in early March, about a week before our world as we knew it was turned upside down by COVID-19. While we’ve been focusing on more urgent issues over the last few months, we don'...

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By now you've probably heard of the California Consumer Privacy Act (CCPA), but if you're not based in California, you may not be paying much attention... yet. Ben Herman, CEO of MadFish Digital, joins us to talk about how the CCPA is setting a precedent for a wave of similar regulations that will keep growing in strength and complexity, much like ADA. He discusses the specific steps credit unions can take to be out in fron...

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