According to Larry Kendall and Scott Degraffenreid, we give referrals to LOOK GOOD. Did you know that a face to face referral has an 80% success rate when compared to advertising? This incidence of consideration is a term that addresses how often you defer to a referral or piece of advertising when considering a purchase. Statistics show that when someone suggests something to you, you will consider that suggestion the next time you have an opportunity to buy or use that product 80% of the time. This is INCREDIBLE!!!!!! With thousands of attempts to capture our attention each day, the only way to break through is with a personal referral.
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!