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December 4, 2023 32 mins

In this episode, Ray Makela, General Manager of Sales Training at SRG, a Part of SBI sits down with Craig Hanson, the Senior Director of Marketing Strategy at Gong.

Gong has been trusted by thousands of companies worldwide to support their go-to-market strategies and grow revenue efficiently through a single, integrated platform. 

In this discussion, they touch on how AI will transform the work of frontline sales managers and their teams as we enter 2024. They also cover the implications for organizations and the industry, along with some best practices to help you fully leverage the solutions available.

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  SRG, a Part of SBI is the benchmark for sales training and growth advisory. Anchored by SBI's analytical Go-to-Market expertise and amplified by SRG's established sales training programs, SBI propels client success, enhancing revenue, margin, and enterprise value beyond previous boundaries. Learn more at https://www.salesreadinessgroup.com

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