Katie Rosenthal Marketing Manager at Jerome's Furniture
Lessons you will learn from this podcast:
- How to build and nurture a personal network for support, guidance, and success
- Understanding the puzzle of media and the fast pace of retail marketing
- Integrated media OTT, cable, in-app, Hulu, Roku, smart TV, broadcast media
- How to compare digital media options and choose the right mix for your brand
- Refining your leadership style and learning when to speak up and when to take your opinion off line for better impact
- How to identify the right influencer marketing strategy for your brand
- How to take your take your mom & pop social media to the next level
- How brands are using the second-screen marketing opportunities to reach Omnichannel shoppers
- Why building a marketing plan is like constructing a house, if you do it right
- How technology is changing the analytics behind media buying
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