The Small Business Association of Michigan’s Small Business Weekly Podcast
“The Small Business Association of Michigan’s Entrepreneurial Insights” every week presents a dynamic audio interview from a top-notch expert on entrepreneurial success. Hear great tips and advice on how to be a more effective small business owner. The program is hosted and produced by the Small Business Association of Michigan's Vice President Communications Michael Rogers
Episodes
On today’s program, Michael Rogers talks with Bruce Osterhaven, President of Big O Smokehouse and an Elite member of the Small Business Association of Michigan. Established in 1997, the company offers a wide variety of smoked fish products sourced from the Great Lakes and Canadian fisheries, focusing on white fish and lake trout. “We're hopefully starting to reach a lot more of Michigan, and people are getting to know ...
On today’s program, Michael Rogers talks with Adrian Hemond, CEO of Grassroots Midwest, a bipartisan, multi-client political and marketing consultancy. He also serves on the SBAM Board of Directors. “The fact of the matter is, a huge multinational corporation is always going to find a way to have their voice heard, right? But a mom and pop dry cleaner in Southgate, or a small marketing agency in Muskegon, or an oil cha...
On today’s program, Michael Rogers talks with Amanda J. Dernovshek and Lindsey M. Mead, members of Foster Swift’s business and tax practice group in Lansing. They discuss how they assist their clients with obtaining women-owned and minority-owned business certifications. “We have worked with clients to have conversations about whether they qualify, and ask some of the key details to say yes you would or no you would no...
On today’s program, Michael Rogers talks with Kate Cervini, the founder of 100 ML and an Elite member of the Small Business Association of Michigan. Her company simplifies pre-travel preparation by offering a convenient one-stop shop for travel-sized personal care products. Cervini discusses her entrepreneurial journey, highlighting how her own travel experiences inspired the creation of 100 ML to address the inconveni...
On today’s program, Michael Rogers talks with Jonathan Wilson, regional representative for DTE, about 811 Day in Michigan (Aug. 11) and how important it is to comply with essential safety procedures, such as calling 811 before digging and what to do in case of a natural gas leak. Wilson also discusses the operational risks of non-compliance with MISS DIG requirements, and DTE's role in educating customers and improving...
On today’s program, Michael Rogers talks with Jim Byrum, owner of Byrum Ace Hardware, a collection of successful hardware stores across mid-Michigan. Byrum’s entrepreneurial journey began over 42 years ago in Leslie, where he identified a need for local hardware stores with more convenient hours. Bryum Ace Hardware has since grown organically to eight locations. The company distinguishes itself from big box stores by p...
On today’s program, Michael Rogers talks with Sara Barco, owner of TRUE Self Consulting and a VIP member of the Small Business Association of Michigan. Barco, a self-described customer retention detective, helps small businesses, service providers, and teams identify where they're unintentionally losing customers and how to keep them engaged for the long haul. She stresses that retention is just as, if not more, import...
On today’s program, Michael Rogers talks with Zack Bishop, president of 4 Flutes Machining, recently honored as a member of the Michigan 50 Companies to Watch for 2025. The company primarily serves aerospace, defense and space industries, manufacturing components for high-value applications. Four Flutes Machining defies the "rust belt" stereotype by embracing a modern approach to manufacturing, succeeding in challengin...
On today’s program, Michael Rogers talks with Rayanne and Lance Beaudry, the co-owners of Avalanche Creative, a company recently honored by being named to the Michigan 50 Companies to Watch list for 2025. Avalanche Creative is a marketing agency specializing deeply in search engine optimization (SEO), also building websites for strategic revenue outcomes from search engines and AI.
The Beaudrys discuss SEO...
On today’s program, Michael talks with Sonny Anani, the president of Dynamic Glazing Systems, Inc., a company recently selected to the Michigan 50 Companies to Watch list for 2025. Dynamic Glazing is a commercial contracting firm based in Southeast Michigan. They handle anything involving glass or aluminum, including commercial facades, storefronts, curtain walls, glass railings, canopies, skylights, doors and mirrors.
...On today’s program, Michael talks with Lisa Cooper, the founder and chief people officer for Cooper People Group, a company recently honored as a member of the Michigan 50 Companies to Watch for 2025. The business started four years ago by providing fractional HR services and support to organizations. Cooper People Group also focuses on workforce development and ensuring knowledge transfer and upskilling, using tools l...
On today’s program, Michael talks with Bob Sutherland, president of Cherry Republic, a company recognized as one of Michigan's great small business success stories. Cherry Republic is also a VIP member of the Small Business Association of Michigan. Cherry Republic's mission is to capture Michigan's greatest fruit, specifically the Montmorency red tart cherry, and transform it into various products. They deeply commit t...
On today’s program, Michael talks with Lori Rishard, the CEO of Edge Partnerships, recently recognized by Michigan Celebrate Small Business as a woman-owned Small Business of the Year. Edge Partnerships is a full-service marketing, PR, advertising, design, and event management business located in the heart of downtown Lansing. Established almost 18 years ago, they represent a diverse range of clients from state governm...
On today’s SBAM Weekly Podcast, Michael Rogers talks with Dr. Lena Agree, licensed psychologist and VIP member of the Small Business Association of Michigan. Dr. Agree specializes in helping high-achieving individuals address underlying emotional suffering and patterns rooted in childhood attachment, utilizing her unique blend of skills, including her legal background, to offer logical and relatable insights. She highl...
On today’s SBAM Weekly Podcast, Michael Rogers talks with Ehab Awad, Chief Operating Officer for Best Furniture Outlet in Lansing, an SBAM Elite Member. The large family-owned store is described as one of the biggest furniture stores in Michigan. He says Best Furniture Outlet differentiates itself by believing the community is the core of business and focuses on giving back beyond discounts. “On May 17 we're bringing i...
On today’s SBAM Weekly Podcast, Michael Rogers talks with Kalyan Rachakonda, owner of Transworld Business Advisors of Sterling Heights. He's a VIP member of the Small Business Association of Michigan. The firm helps business owners sell their businesses confidentially and at the best valuation, while also assisting buyers. Rachakonda says that despite economic uncertainty, deals are still happening, and financing is av...
On today’s SBAM Weekly Podcast, Michael Rogers talks with Ginny and Matt Sherrow, owners of Fenton Winery and Brewery and Dream Machine Distillery, recognized by Michigan Celebrates Small Business with a Michigan 50 Distinguished Alumni Award – Strategically Focused. They credit their continued success to diversification (adding a distillery in 2022) and hiring outstanding people. Ginny emphasizes their mission, saying...
On today’s SBAM Weekly Podcast, Michael Rogers talks with Justin Caine, the owner of Good Fruit Video, recently recognized by Michigan Celebrate Small Business as the Disability-Owned Small Business of the Year. Caine discusses the importance of video marketing and his journey as a business owner with a disability. He highlights the power of video for engaging audiences and conveying information effectively, stating th...
On today’s SBAM Weekly Podcast, Michael Rogers talks with Lisa Smith and Angelique Duphene of Inverve Marketing, recently recognized by Michigan Celebrates Small Business as a Woman-Owned Business of the Year. They are strong believers in data-driven and goal-oriented marketing. “It's really hard to start that journey without understanding who your customers are, having them documented and building a database of them, ...
On today’s SBAM Weekly Podcast, Michael Rogers talks with Christy Howden, the CEO and co-founder of very successful and growing Wolverine Pickleball in Ann Arbor. She and her company and her co-founder Leslie White were recently profiled in the SBAM Focus Magazine. “We started before everyone knew what pickleball was,” Howden says. “So, we really had to make a market. Starting small, it doesn't have to be perfect to st...
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