Why Patents are Worthless Until They Become Invaluable

On today’s episode, I’m going to share with you a really common misconception about software patents that hurts a lot of companies, puts them at risk and causes them to lose out on a lot of profit. 

I hear many high-tech entrepreneurs, business owners, managers and people in positions of power say:

"Patents are worthless. They stop competitors from copying you, but our competitors aren't copying us. Our main problem is developing and selling our products, not stopping copiers. What we need to succeed is first-mover advantage and a great marketing and sales operation, not expensive, worthless patents."

In this episode, you will learn about:

• How to protect your commercial success and viability of innovation in the marketplace from competitors are likely to swoop in. (1:55)
• How patent law works very differently than copyright and trademark law. (2:28)
• When the timing of filing for a patent has different stipulations in the US and internationally. (3:38)
• Patents are valuable for protection of your company’s success. (5:25)
• Why we file patent applications for our clients a year or more before they launch their first corresponding product. (5:55)

If you were under the impression that patents aren't valuable, I hope that this brief explanation helped you to understand that although patents may appear to be worthless in the early stages of your product development, they become invaluable as soon as your product becomes commercially successful--which is precisely when you need a patent and when it would have been too late to seek patent protection if you had not already initiated the process.

At Blueshift IP, we obtain strong, broad, and defensible patents for our software clients everyday. Contact us now to find out how we can help you to obtain patents for your business.

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