“ I could take my time. That's a really big one because so many times, when we're in a crunch, you really wanna hire before you get to that. Because what happens is, when you hire, when you're in a crunch, you may end up settling or you may not pick the best fit.”
-Nacondra Moran
In part 2 of this great conversation, Nacondra Moran, founder of Exceptional Tax Services shares how she transformed her business by embracing intentional growth, setting boundaries, and investing in community and clarity.
In this interview, you’ll learn…
- How to package your bookkeeping services with clarity & confidence
- The importance of hiring proactively, not reactively
- Why clarity of vision is essential when growing your firm and team
To learn more about Nacondra, click here.
Connect with her on LinkedIn.
Listen to her podcast here.
Time Stamp:
01:00 – Evolving from underpricing to a structured, value-based model
03:30 – Avoiding scope creep with clear packaging & engagement terms
06:30 – Learning from industry peers & mentorship
08:00 – Hiring progression: contractors to full-time team members
10:30 – Hiring tips: clarity, culture fit & job roles
13:00 – Lessons from hiring missteps & finding the right fit
16:30 – Aligning business growth with personal values
19:00 – Starting her podcast & sharing her journey
21:00 – Using podcasting to build trust & attract clients
24:00 – Power of content & visibility in building authority
27:00 – Helping clients navigate money fears with transparency
30:00 – Where to connect with Nacondra & follow her work
This episode is brought to you by our great friends at Sage!
Drowning in paperwork?
AutoEntry lets you snap, scan, and sync receipts, invoices, and statements—so you can ditch manual entry, reduce errors, and get back to what really matters: growing your practice and delighting your clients.
Learn more about AutoEntry or get started for free at Sage.com.
Popular Podcasts
New Heights with Jason & Travis Kelce
Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!
Fudd Around And Find Out
UConn basketball star Azzi Fudd brings her championship swag to iHeart Women’s Sports with Fudd Around and Find Out, a weekly podcast that takes fans along for the ride as Azzi spends her final year of college trying to reclaim the National Championship and prepare to be a first round WNBA draft pick. Ever wonder what it’s like to be a world-class athlete in the public spotlight while still managing schoolwork, friendships and family time? It’s time to Fudd Around and Find Out!