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July 29, 2025 59 mins

Seed oils are having a big moment, with many health experts raising concerns about their detrimental effects. Our guest expert, Steven Rofrano, warns that seed oils constitute one-third of our diet and are harmful to our bodies. This alarming statistic brought us to a full stop. In today’s episode we ask Steven if avoiding seed oils is feasible, and how we can make informed choices at the grocery store without a food science degree. 

Steven is the founder of Ancient Crunch, and he believes that classic American foods can be both healthy and delicious, AND made without toxic ingredients. We don’t want you to feel a sense of hopelessness with the amount of things that you have to fight against in order to be healthy. Listen for some practical advice on navigating grocery aisles and identifying trustworthy brands, because it’s NOT too much to ask for food that’s healthy, convenient and delicious!

(00:00:58) Welcome Steven Rofrano, “the seed oil guy” to the podcast.

(00:06:28) Missing from the health food space: convenience and desirability.

(00:11:50) How the idea of junk food came about and why everyone stays sick. 

(00:18:00) The history of seed oil and how much we are consuming. 

(00:23:57) Seed oils comprise 25 to 30% of the average American’s total calories.

(00:25:50) A rule to stick to at the grocery store.

(00:30:27) What happens to your body when you excessively consume seed oil.

(00:35:09) It’s not hopeless.

(00:38:37) Will the government someday regulate the seed oil industry?

(00:43:35) Practical tips for grocery shopping and brands to look for.

(00:51:27) The most rewarding thing in Steven’s journey so far.

(00:54:04) Where to find Steven Rofrano and his brand.

ancientcrunch.com

masachips.com

vandycrisps.com

goldenagefats.com


Use this link for 25% off first time orders, CODE: TTSL https://www.masachips.com/discount/TTSL


Want to leave the TTSL Podcast a voicemail? We love your questions and adore hearing from you. https://www.speakpipe.com/TheThickThighsSaveLivesPodcast

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