If you're in a niche B2B market, niche down even further. The further you go, the more traction you will gain. And how do you get that traction? With the power of social media, especially LinkedIn. Just because you're a small and niche B2B manufacturer doesn't mean you can't generate leads with LinkedIn. You can if you have the right mindset. Join Ben Baker as he talks to the Director of Marketing for RCF Technologies, Paulie Rose. She is a B2B marketer in the aerospace business who talks to engineers. That is as targeted as she can get, and she is thriving. Learn how you can niche down so you can find your ideal customer. Discover the power of LinkedIn and how you can build connections there. Start building connections today!
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