Everyone can agree that customers are the lifeblood that keeps businesses running. As a business owner, you should pay attention to customer retention. If you can have regular customers, that’s a big win because they would prefer your brand over anything else since they know your products statistically. But when you lose customers, that is something you should look at. Perhaps it could be from a bad customer experience, lousy product experience, or inadequate communication from the seller to the customer itself. To cut it short, losing customers is terrible. However, Dan Pfister thinks that there is gold buried in the loss of customers and how to win them back with his winback mindset. Tune in on this episode to find out how with your host, Ben Baker.
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