What is up and welcome to another episode of the TrepTECH podcast! In this week’s episode, Airial comes in hard with the big question: How do you monetize a podcast? Scott’s experience in this realm gives him plenty of examples to draw from, and some proven strategies to share. The two explore concepts and methods that have been used successfully by others to generate revenue from podcasts, and also get into the more nuanced and finessed parts like getting listener feedback and using it to build out your own products and services. Of course, a podcast monetization discussion wouldn’t be complete without touching on the two most commonly misunderstood approaches: Sponsorship and merchandising! If you’ve been wanting to launch a podcast of your own, don’t forget to check out the Podcasting Success Toolkit below, and enjoy this episode!
In This Episode:
[3:25] Monetizing a podcast from a producer's perspective.
[6:41] Different types of monetization and building an audience from day one.
[12:44] Advertising strategy and product suite to sell from your podcast.
[16:09] Merchandising and sponsorship.
[24:36] How can you support your audience?
[33:06] Teaching clients how to be great clients using your podcast.
[48:44] Proving a concept doesn't have to be hard.
[56:55] Learning and listening to your audience.
[1:06:22] Does anyone want your t-shirts?
[1:18:55] Find out what your audience wants and sell it.
Get The Podcasting Success Toolkit!
https://scottdoucet--airialrenal.thrivecart.com/podcasting-success-kit/
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