#804 Marketing to High-Dollar Clients

Dan shares a relationship-first strategy for landing bigger deals—no funnels, no ads, just a focused system that’s often more affordable and effective than a social media strategy. He’s joined by agency owner James Feng, who’s using this approach to grow from $300K to $1M. (Dan's template) The Rolodex Method + Marketing Tracker (https://docs.google.com/document/d/1jRV_ncgCWAMRB7tZZtnO7x0Tn5sE46-tYkwN6paVG3A/edit?usp=sharing) CHAPTERS (00:00:00) Intro (00:01:01) The Old School Way to Get Your Dream Clients (00:04:00) How high-level decision makers make decisions (00:06:03) Agency Owner $300K to $1M (00:07:38) Who is James Feng? (00:11:22) Adjusting Pricing for Better Client Acquisition (00:13:49) Understanding the Landscape of High-Level Accounts (00:15:34) Building Relationships with Key Decision Makers (00:22:36) The Rolodex Hustle: Creating a System for Networking (00:27:22) Leveraging Cultural Insights for Business Success CONNECT Dan “at” tropicalmba dot com Ian “at” tropicalmba dot com LINKS Join the DC (http://dynamitecircle.com) Subscribe to the newsletter (https://tropicalmba.com/subscribe) Follow us on Instagram (https://www.instagram.com/tropicalmba/) MORE EPISODES The Roadmap for Turning a Skill Into a $1M Business (https://tropicalmba.com/episodes/7-figure-productized-business) The Unexpected Downsides of Selling Your Business (https://tropicalmba.com/episodes/exit-founders-disappointed) Success Without Sacrifice? (https://tropicalmba.com/episodes/success-without-sacrifice) Shiny Object Syndrome (https://tropicalmba.com/episodes/shiny-object-syndrome) The Anti-Agency Agency + High ROI Customer Service Strategies (https://tropicalmba.com/episodes/anti-agency-high-roi)