Building an event from scratch in 100 days is not for the faint of heart. I am incredibly grateful to everyone involved in the process. The friends who said “just do it”, the team in Las Colinas, the experts who came on the team, the sponsors who placed blind faith in my ability to fill the room, and the hundreds or perhaps thousands who cheered us on and helped fill the venue.
I’m excited to release this keynote from Ultimate Partner LIVE. I wish you all could have been in the room to feel the energy, the excitement, and the spark around partnerships and igniting the ecosystem. It was electric. We will be sharing select sessions such as this one with our listeners and hope you join Ultimate Partner Experience to watch all the sessions and experience more!
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I am thrilled to welcome you into a world of unparalleled insights, best practices, and essential information designed to unlock your full potential as a partner and propel you towards your most ambitious goals.
Our journey began nearly seven years ago with a vision to empower partners in the complex world of tech giants like Microsoft, Google, and AWS. Today, Ultimate Partner is a beacon dedicated to revolutionizing your Cloud Go-To-Market (GTM) strategy and fostering ecosystem-led growth through this experience platform, including digital and live events, advisory services, and much more.
In an era defined by tectonic shifts, such as the global pandemic, economic headwinds, and the rise of AI, the role of hyperscalers has become increasingly critical. With investments of billions of dollars in ecosystems, technology, and customer acquisition costs, they have secured over $200 billion in customer commitments to durable cloud budgets. We stand on the precipice of a marketplace moment where simplifying and streamlining economic models associated with co-selling and ecosystem-led growth will shape the decade ahead.
Yet, as vendors and organizations demand more from us while resources diminish, we ask, “Where do we go? How do we navigate these seismic shifts? How do we thrive during this decade of the ecosystem?”
If you’re a partner, you’re likely grappling with these questions. The watering holes of the past no longer offer the guidance required to transform into a Cloud GTM and embrace ecosystem-led growth. That’s why Ultimate Partner exists – to be your trusted compass amidst the noise.
UP Live Event – Vince Menzione…t kickoff – Full Length Audio
Thu, Jan 04, 2024 12:16PM • 24:23
SUMMARY KEYWORDS
partner, microsoft, talk, ecosystem, marketplace, leaders, people, organizations, room, event, candidly, podcast, call, business, sponsors, company, opportunity, pivot, successful, inspire
SPEAKERS
Vince Menzione, Announcer
Announcer 00:00
This is the ultimate guide to partnering the top partnership podcast. In this podcast, Vince Menzione, a proven partner sales executive shares his mission to help leaders like you achieve your greatest results through successful partnering. And now your host, Vince Menzione.
Vince Menzione 00:21
Welcome to or welcome back to The Ultimate Guide to partner. I’m Vince Menzione, your host, a
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