Wedding MBA Podcast
The best business advice for Wedding Professionals. Interviews with business experts including speakers from the annual Wedding MBA Conference. Marketing, Branding, Advertising, Social Media, Legal, Inspiration, Motivation, Humor and Leadership. Hosted by Clint Hufft.
Episodes
Anthony Lambatos, TheMIBE.com, shares his experience as a second-generation family business owner and discussed his new venture "Make It Better Every Day," MIBE, which focuses on educating the hospitality industry about leadership, culture, and financial growth. The conversation covered key business metrics, cash flow management, revenue tracking, and company culture, with Anthony emphasizing the importance of understanding financi...
Attorney Braden Drake, NotAVGLaw.com, discusses his upcoming presentation at the 2025 Wedding MBA Conference, focusing on contract essentials and litigation risk reduction for wedding professionals. He emphasizes the importance of documenting all agreements and modifications in writing, explaining that while oral contracts are legally binding, they're difficult to enforce without evidence. Braden shares insights from his mediation ...
Jen Trotter, LipServiceMakeup.com. Communication strategies and conflict resolution. Jen shares her approach to influencing clients and vendor partners through subtle communication techniques, emphasizing the importance of tone, body language, and meeting clients where they are. @LipServiceMakeup
Matt Radicelli, Mentor Pods. Matt shared insights on referral marketing strategies for service-based industry professionals, emphasizing the importance of building a business model focused on repeat business and referrals rather than paid advertising. The discussion covered various aspects of marketing and communication, including the use of templates, authentic outreach, and the importance of tracking marketing metrics to demonstr...
Rene Dallo, ReneeDalo.com, a wedding planner and educator who will be presenting on Instagram reel techniques. The discussion focused on social media content creation strategies in the wedding industry, with Renee sharing her experience of evolving from dismissing video content to embracing it as a marketing tool. They explored various aspects of content creation, including the importance of authenticity, consistency, and automatio...
Bethel Nathan. ElevateByBethel.com. Officiant and Business Coach. Bethel shared her insights on systemization and automation in wedding businesses, emphasizing the importance of tailoring systems to specific business needs while maintaining personalization in client interactions. Bethel@ElevatebyBethel.com. @ElevatybyBethel. Facebook-ElevatebyBethel.
Marc McIntosh, an expert in wedding marketing at TeamWedding.com, joined to discuss website trends and tips, highlighting the importance of websites in lead conversion and offering insights on AI's evolving role in the industry. Marc offered a free website checkup to anyone who contacts him. Marc@TeamWedding.com
Jen Sulak, PinkHairJen.com. The importance of niche crafting, authenticity in business, and effective social media strategies for wedding professionals, including identifying target communities, leveraging personal branding, and exploring new opportunities in the industry.
Becca Poutney, @BeccaPountney, a leading wedding industry marketing expert. Becca discussed her new "marketing theme park" concept, emphasizing the importance of understanding modern couples' digital engagement habits and adapting marketing strategies to stand out in a saturated market. The conversation covered topics such as targeting the right audience, utilizing new platforms like TikTok, specializing in unique niches, and the e...
Ryan O'neill, Curate.co. Ryan discussed the future of AI in wedding businesses, focusing on automation of manual tasks and improving efficiency through AI agents, while emphasizing the importance of maintaining human oversight and proper implementation. The conversation covered practical applications of AI in marketing, brand voice, and contract analysis, with Ryan sharing his experience with various AI tools. Grok-https://x.ai. T...
Alan Berg,AlanBerg.com, a seasoned speaker and consultant who has been attending since 2007. Alan shares his expertise on handling customer objections in sales and emphasizes the importance of understanding audience demographics for targeting higher-end wedding industry clients.
Twah Dougherty, the founder and creative director of Twah Dougherty Photography, discussed her journey as a wedding photographer and her framework to help other photographers break into the high-end market. She emphasized the importance of authenticity and presence in wedding photography, and shared her approach of capturing genuine moments without influencing the subjects' reactions. Twah also announced her upcoming course and enc...
Nayri, wedding fashion expert at Lavella Bridal, shared her approach to maintaining consistency and momentum in her work, her discomfort with being the face of her brand, and her journey from being an introvert to embracing her entrepreneurial spirit. @WeddingFashionExpert, @LovellaBridal, @LovellaPlus. "The Big Leap" by Gay Hendricks.
Colleen Carswell, a fractional COO at StructuredToScale.com, discussed her role in helping businesses enhance their backend systems and processes, as well as the importance of personalized software recommendations. She emphasized the importance of business owners understanding their current workflow and customer journey when evaluating software, as well as the need to verify information about software features before sharing it wit...
Anthony Lambatos. FootersCatering.com. The importance of balancing culture with financial stability in a business, emphasizing the key elements of their successful culture and the significant cost of employee turnover. Anthony@FootersCatering.com. @_The_MIBE. TheMibe.com. Purchase tickets for the conference using the discount code "CLINT" for $20 off.
Ian Ramirez. VenueHelpDesk.com. Insights on improving sales processes for wedding venues, emphasizing personalized approaches and clear follow-up strategies. @venuehelpdesk. Facebook group: Venue Insiders Network. Tickets for the Wedding MBA Conference 2025 (November 11-13) at weddingmba.com using the discount code CLINT for $20 off.
Elizabeth Marberry preseason. ElizabethMarberry.com. Elizabeth, CEO of Wedding Dance Coach, shared her expertise on optimizing Instagram profiles, creating targeted content, and using the platform to build relationships with potential clients and vendors. The Strut It Podcast. DM "Refresh" for her Refresh Guide.
Nikita Thorne, head of strategy at Guides for Brides and Big Day Agency, discussed the shift towards social media search and the role of hashtags in reaching the desired clientele. The conversation also covered the importance of categorizing content on social media platforms and the significance of the bio in social media profiles. @guidesforbrides. GuidesForBrides.co.uk
Shannon Tarrant. VenueHelpDesk.com, @VenueHelpDesk. Shannon and Clint emphasized the need for businesses in the wedding industry to clarify their brand positioning, focus on ideal clients, and provide clear information on their offerings.
Renee Dalo, ReneeDalo.com, discussed the importance of maintaining confidence and emotional neutrality. She shared her experience of transitioning from being overly sensitive to becoming more emotionally neutral.
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