Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

Stop experimenting with AI and start using it to produce measurable results in your Shopify business.

Nick Trueman shares 19 practical ways to use Shopify AI to increase sales, save time, reduce costs and remove repetitive work.

From Shopify Sidekick, ChatGPT and Claude to customer support, email marketing, product imagery and sales forecasting, this episode explains what you can implement right now - and where relying on AI could da...

A successful Shopify store can generate sales. A strong DTC brand gives customers a reason to choose you, remember you and buy again.

Nadine Killoran joins Nick Trueman to explain how ecommerce businesses can move beyond building a good store and create a brand with long-term customer loyalty. Drawing on her experience with brands including Absolute Collagen, Aion Bank and MYJAR, Nadine shares practical advice on brand investment, c...

Shopify brands fail to harness to power of AOV increases through Upsells and Cross-Sells.
This week, Nick unveils his top tips and methods he has actively seen brands deploy to increase AOV. You've got the sale, why not sell another product for the same advertising and delivery cost? The logic is sound, but execution is where it falls down. In this episode, you'll learn:
- Different ways you can encourage customers to buy m...

From all of our recent Shopify store owners and marketing guests, here are the top bits of advice from the experts!

This week, we're combining the top pieces of advice from all of our guests. From marketing and warehousing to practical growth tips for your Shopify store.

In this episode, you'll learn:

• Key wins for your Shopify marketing and operations
• How to grow your Shopify store more quickly and profitably
• How to learn from other...

Get the right Shopify Apps for your store, to drivce revenue and productivity, not kill it.
Nick outlines his top tips for choosing the right Shopify apps and avoid the wrong apps for your Shopify store. It's a common mistake that brands get wrong time and time again.
Having worked in the Ecommerce space since 2007, Nick's got a wealth of experience in Shopify apps, ecommerce in general and has seen it all when it comes to ...

Brands ignore the biggest part of Shopify marketing, which is building customer trust.
Matviy Matviyenko is CoFounder of JoyT5, who have absolutely nailed trust building in their Shopify marketing plans. With an emphasise on outlining aftersales as part of the presales process, they know how to convert and keep a customer long term. In this episode, you'll learn:
- How to build customer trust presale
- How to nail the af...

Shopify dropshipping is something that every brand should be using to scale. Brands that aren't are missing sales.
Nick Trueman is outlining how brands he works with are using dropshipping to scale faster, without warehousing costs but, most importantly, harnessing Shopify's ability to provide a seamless customer experience.
Struggling with suppliers and stock issues? Struggle less with lean dropshipping on Shopify. In this...

Optimise your Shopify checkout with a better discount code strategy, based on data from 182m Shopify codes.

This week, Nick speaks to Cara Marin from Seguno who's helped create a report that analysed over 182m discount codes.

Cara is part of Seguno, an email platform for Shopify brands who also have a Bulk Discount Code Shopify app.

Check out the app here: https://www.seguno.com/bulk-discount-code-bot

In this episode, yo...

Shopify SEO is always changing, from technical to AI. Tune in to hear the latest and greatest Shopify SEO advice.
This week, Nick uncovers the latest updates to Shopify SEO and what you need to do, to keep your online store / DTC brand growing on SEO.
Nick's been working in SEO since 2007, servicing thousands of brands and remaining at the heart of SEO developments. His PPC & SEO agency, Spec Digital, helps Shopify Stor...

Optimise your Shopify setup for ecommerce growth, through both wholesale and your online store.
This week, Nick interviews the amazing Paul O'Sullivan, Co-Founder of IrelandsEye. Paul shares the twists and turns of how he and his brother founded, grew, struggled and thrived in their incredible premium Irish knitwear brand.
From manufacturing abroad to getting the materials and Shopify marketing just right, Paul shares some ...

8 Shopify marketing growth strategies for brands of all sizes and niches, who want ecommerce growth.
This week, Nick Trueman from Spec Digital and the Winning With Shopify Podcast host outlines 8 Shopify Growth Strategies that businesses cannot ignore. Nick's been running his ⁠PPC & SEO Agency,⁠ Spec Digital since 2007 and has serviced thousands of brands over that time.
Nick shares his top tips for growing (or aspiring...

In this episode of the Winning With Shopify Podcast, Nick Trueman sits down with Ryan from TaxCloud to discuss one of the most overlooked challenges facing growing Shopify brands.

As stores scale, operational tasks can become increasingly complex. Ryan explains how successful eCommerce businesses use automation to reduce administrative work, stay organized, and focus on growth. The conversation covers Shopify growth strategies, subs...

Artisan Food Ecommerce: How Cutter & Squidge Achieved 500% Growth Through Shopify, Branding and Operational Scale

Emily and Annabelle, founders of Cutter & Squidge, reveal how they scaled their artisan food business by 500% in just 12 months while maintaining product quality, customer loyalty, and brand integrity!

Emily and Annabelle (Founders, Cutter & Squidge) share the growth strategies, operational systems, and ecomme...

In this week’s Tuesday Teabreak Talks, we’re diving into the latest updates from Shopify, and why they could completely change the future of e-commerce as we know it.

From AI-powered store creation and instant theme generation to smarter admin-side assistance, Shopify is making it easier than ever for businesses to launch and manage online stores. We’re also taking a look at Sidekick’s newest features, includ...

In this episode, Nick sits down at Subsummit with Kit Stanwood, founder of Golden Tallow, a luxury Wagyu tallow skincare brand.Unlike many founders who join the show after scaling to millions, Kit is actively building her business in real time. From sourcing ingredients and creating products to leveraging AI tools, this episode offers a behind-the-scenes look at modern entrepreneurship.Kit shares how she launched her first skincare...

Most Shopify brands are leaking revenue because they’re getting the simple stuff wrong.

In this week’s Tuesday Tea Break Talks, we break down 5 quick fixes that apply to almost any ecommerce brand - regardless of size, niche or turnover.

We cover:
• Why Shop Pay should probably already be enabled
• The hidden SEO and UX issue with /collections/ URLs
• How stronger guarantees increase conversion confidence
• Wh...

In this episode recorded directly from Subsummit, Nick Truman is joined by John Roman from BattlBox and Ben Holland from Good Ranchers to unpack how BattlBox grew a multimillion-dollar brand with 70% subscription revenue & Good Ranchers scaling to 63,000+ subscribers!

This conversation is packed with real-world lessons for ecommerce founders. John and Ben share how they approach retention, churn, customer lifetime value, product...

What if you could double your conversion rate with just a few simple changes?

In this episode of Tuesday Tea Break Talks, Nick breaks down the exact CRO (Conversion Rate Optimisation) process used to dramatically increase conversions for two Shopify brands.

From uncovering customer objections to smarter A/B testing and retesting strategies, this episode explains how small changes can lead to massive revenue growth — without inc...

In this episode of the Winning With Shopify podcast, Nick Truman sits down with Adam Pearce, CEO and Co-Founder of Blend Commerce, to break down what actually drives conversion rate optimisation (CRO) for Shopify brands.

This conversation goes far beyond simple conversion rates. Adam explains how leading ecommerce brands improve revenue per session, customer lifetime value (LTV), UX, product pages, filtering systems, and retention s...