Rand Fishkin (Pt.2) - Being Authentic Online - A Case Study In Transparency (Episode 11)

Seattle may have lost the Supersonics but it kept one of its great homegrown resources, Moz founder Rand Fishkin. On Episode 11, Rand reflects on the challenges his company will face as his team attempts to return the business to profitability and return to its SEO roots. As always, Rand is especially transparent in explaining the tools and strategies Moz has at its disposal to remain best in class. Our heroes Woj and Bobby learn about how the company will confront the future of SEO and how Rand addresses pressure and looks after his mental health in the process.