For the 1st episode of 2022, I'm joined by one of my dearest friends, La'Vista Jones. La'Vista is the founder and CEO of 31 Marketplace, an agency committed to helping women cultivate their own culture of work-life balance by leveraging systems and self-care.

As a burnout survivor and recovering overfunctioner, she knows firsthand that the path to success does not have to include subscribing to hustle culture, exhaustion and overbooked schedules. On a mission to promote burnout prevention, La'Vista is a professional speaker and host of the B.O.S.S.™ Talk podcast, where she and her guests speak candidly about the challenges and shifts needed to build sustainable and self-nurturing businesses. La'Vista is an Ohio native and bleeds scarlet and grey – go Buckeyes! She's married to her college sweetheart Stewart and they share their home in Arizona with their son, publicly known as The Cub.
La'Vista has been my guest for previous episodes when we talked about goal planning at the top. This year I asked her to join me in taking a different approach to this conversation.
In this episode we invite you in to see how we determine and internalize our word for the year and some of our ongoing methods for staying on top of our goals and why neither of us is buying a pretty planner this year.
You will hear our different approaches, because to stay consistent you have to do what works for you.
Episode Suggestions & Resources:
Year in Review Episode 105 & 106 with Isha Cogborn
Download your one page sheet for conducting your own year in review: Year in Review One Sheet
La'Vista Jones website: lavistajones.com
@lavistajones on IG
Past Goal Planning episodes with La'Vista
Episode 103 Shifting Your Sales Mindset with Dr Nadia
Schedule a connection call with Kendra: calendly.com/kendratillman
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The STRONG Womanhood Growth Journal: Activate the Courage to Live Out Your Calling is a self directed guide for women who want to be active participants in their personal transformation and are looking for a process to mentor them through it.
Get it at Amazon: BUY THE BOOK
Amazon Book Review: "I highly recommend this journal. I discovered actionable steps to take on my next journey into becoming more consistent with reaching my goals. The messages shared by Kendra are full of wisdom and timeless. The thought provoking questions will assist you in transforming into a confident and courageous woman."
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The Burden
The Burden is a documentary series that takes listeners into the hidden places where justice is done (and undone). It dives deep into the lives of heroes and villains. And it focuses a spotlight on those who triumph even when the odds are against them. Season 5 - The Burden: Death & Deceit in Alliance On April Fools Day 1999, 26-year-old Yvonne Layne was found murdered in her Alliance, Ohio home. David Thorne, her ex-boyfriend and father of one of her children, was instantly a suspect. Another young man admitted to the murder, and David breathed a sigh of relief, until the confessed murderer fingered David; “He paid me to do it.” David was sentenced to life without parole. Two decades later, Pulitzer winner and podcast host, Maggie Freleng (Bone Valley Season 3: Graves County, Wrongful Conviction, Suave) launched a “live” investigation into David's conviction alongside Jason Baldwin (himself wrongfully convicted as a member of the West Memphis Three). Maggie had come to believe that the entire investigation of David was botched by the tiny local police department, or worse, covered up the real killer. Was Maggie correct? Was David’s claim of innocence credible? In Death and Deceit in Alliance, Maggie recounts the case that launched her career, and ultimately, “broke” her.” The results will shock the listener and reduce Maggie to tears and self-doubt. This is not your typical wrongful conviction story. In fact, it turns the genre on its head. It asks the question: What if our champions are foolish? Season 4 - The Burden: Get the Money and Run “Trying to murder my father, this was the thing that put me on the path.” That’s Joe Loya and that path was bank robbery. Bank, bank, bank, bank, bank. In season 4 of The Burden: Get the Money and Run, we hear from Joe who was once the most prolific bank robber in Southern California, and beyond. He used disguises, body doubles, proxies. He leaped over counters, grabbed the money and ran. Even as the FBI was closing in. It was a showdown between a daring bank robber, and a patient FBI agent. Joe was no ordinary bank robber. He was bright, articulate, charismatic, and driven by a dark rage that he summoned up at will. In seven episodes, Joe tells all: the what, the how… and the why. Including why he tried to murder his father. Season 3 - The Burden: Avenger Miriam Lewin is one of Argentina’s leading journalists today. At 19 years old, she was kidnapped off the streets of Buenos Aires for her political activism and thrown into a concentration camp. Thousands of her fellow inmates were executed, tossed alive from a cargo plane into the ocean. Miriam, along with a handful of others, will survive the camp. Then as a journalist, she will wage a decades long campaign to bring her tormentors to justice. Avenger is about one woman’s triumphant battle against unbelievable odds to survive torture, claim justice for the crimes done against her and others like her, and change the future of her country. Season 2 - The Burden: Empire on Blood Empire on Blood is set in the Bronx, NY, in the early 90s, when two young drug dealers ruled an intersection known as “The Corner on Blood.” The boss, Calvin Buari, lived large. He and a protege swore they would build an empire on blood. Then the relationship frayed and the protege accused Calvin of a double homicide which he claimed he didn’t do. But did he? Award-winning journalist Steve Fishman spent seven years to answer that question. This is the story of one man’s last chance to overturn his life sentence. He may prevail, but someone’s gotta pay. The Burden: Empire on Blood is the director’s cut of the true crime classic which reached #1 on the charts when it was first released half a dozen years ago. Season 1 - The Burden In the 1990s, Detective Louis N. Scarcella was legendary. In a city overrun by violent crime, he cracked the toughest cases and put away the worst criminals. “The Hulk” was his nickname. Then the story changed. Scarcella ran into a group of convicted murderers who all say they are innocent. They turned themselves into jailhouse-lawyers and in prison founded a lway firm. When they realized Scarcella helped put many of them away, they set their sights on taking him down. And with the help of a NY Times reporter they have a chance. For years, Scarcella insisted he did nothing wrong. But that’s all he’d say. Until we tracked Scarcella to a sauna in a Russian bathhouse, where he started to talk..and talk and talk. “The guilty have gone free,” he whispered. And then agreed to take us into the belly of the beast. Welcome to The Burden.