یاشار ژاله‌دوست در قسمت (#184) پادکست، درباره‌ی قدرت بازاریابی رویدادی (Event Marketing) صحبت می‌کند و توضیح می‌دهد که چگونه برندها می‌توانند با خلق تجربه‌های واقعی، به‌جای صرفاً تبلیغ، ارتباطی انسانی و ماندگار با مخاطبان خود برقرار کنند.
به پادکست ایرانیان خوش آمدید، برنامه‌ای که توسط بنیان‌گذار ZSany.com، یاشار ژاله‌دوست (X-Microsoft Marketing) میزبانی می‌شود.
یاشار به اهمیت انتخاب نوع مناسب رویداد، طراحی دقیق مراحل قبل، حین و بعد از برگزاری، و همچنین تکنیک‌هایی برای افزایش تعامل و وفاداری مخاطبان می‌پردازد.
این قسمت، راهنمایی الهام‌بخش برای کارآفرینان، بازاریابان و برندهایی است که می‌خواهند با ایجاد تجربه‌ای هدفمند، برند خود را در ذهن و دل مخاطبان ثبت کنند.
اینستاگرام: @iranian
تلگرام: @IranianOfTheDay
وب‌سایت: IranianOfTheDay.com
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