یاشار ژاله‌دوست در قسمت (#198) پادکست، درباره‌ی بازاریابی بدون پول صحبت می‌کند و توضیح می‌دهد که چگونه کسب‌وکارها می‌توانند بدون صرف بودجه‌های سنگین، با خلاقیت، پشتکار و استفاده‌ی هوشمندانه از ابزارهای رایگان، برند بسازند و رشد کنند.
به پادکست ایرانیان خوش آمدید، برنامه‌ای که توسط بنیان‌گذار ZSany.com، یاشار ژاله‌دوست (X-Microsoft Marketing) میزبانی می‌شود.
یاشار به ترفندهایی مثل تولید محتوای ارزشمند، فعالیت مؤثر در شبکه‌های اجتماعی، استفاده از سئو، همکاری‌های هوشمندانه و جلب اعتماد مخاطب از طریق تجربه‌ی واقعی مشتریان می‌پردازد و نمونه‌هایی از برندهای موفقی که بدون تبلیغات پولی رشد کردند را بررسی می‌کند.
این قسمت، راهنمایی انگیزشی و کاربردی برای کارآفرینان و بازاریابانی است که می‌خواهند با منابع محدود، اثرگذاری بزرگ خلق کنند.
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