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December 18, 2024 14 mins

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Strategic Actions for a Profitable Q1: eCommerce Insights for 2025

In this episode of 2X eCommerce, we delve into six key actions to take in Q1 to set the foundation for a successful 2025. The episode covers strategies for brand building, optimizing gross margins, improving cash flow, rethinking pricing strategies, building a strong team, and expanding into new channels like TikTok Shop. Also introduced is the Scale-Up Blueprint 2025 coaching program, exclusive to 12 eCommerce operators. Tune in for actionable steps to increase profitability and growth in the New Year.

  • (00:00) - Introduction and Episode Delay
  • (00:41) - Planning for 2025
  • (01:11) - Key Actions for Q1
  • (02:14) - Top of Funnel Reinvestment
  • (06:21) - Optimizing Gross Margins
  • (08:14) - Cashflow Management
  • (09:53) - Rethinking Pricing Strategy
  • (10:51) - Building the Right Team
  • (12:16) - Expanding into New Channels
  • (13:04) - Conclusion and Coaching Program

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