A Well-Designed Business® | Interior Design Business Podcast
In today's world being a talented interior designer isn't enough to ensure that you have a profitable and successful business. Design school curricula doesn't always equip you with the business skills to have your interior design business be everything you imagined it would be! A Well-Designed Business® is here to fill in the gaps and give you real live business skills from some of the top interior designers. Your host, LuAnn Nigara shares her 40 years of success in the interior design industry, and she finds the most successful guests to share their interior design business best practices. This podcast is sponsored by Kravet Inc and Mydoma Studio.
Episodes
June 9, 2026 • 73 mins
Today with Jasmine Roth:
We all want to stand out and get noticed in our businesses…but sometimes we get so caught up in trying to do what we’re “supposed” to do or put out what we think people are looking for that we forget the most important thing—loving what we do and committing to who we are as people and business owners.
My guest today, Jasmine Roth, host of HGTV's hit shows and the upcoming series Roast My Rental, joins th...
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June 5, 2026 • 84 mins
Today with Isabel Ladd:
Today with Isabel Ladd, self-taught interior designer and unapologetic maximalist, we are getting into what it actually looks like to build a business entirely on your own terms. Isabel is a 2026 High Point Market Authority Style Spotter, a Kips Bay and House Beautiful Whole Home Showhouse alum, and someone who has spent 11 years in business deliberately engineering her client process so that by the time so...
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June 2, 2026 • 104 mins
Today with Jason Saft:
Today with Jason Saft, founder of Staged To Sell Home and one of the most recognized names in luxury staging. Jason has built a business staging multi-million dollar properties across New York City — the kind of apartments and townhouses that were stuck on the market for years until he came in and transformed them into spaces that sell in weeks. With over 20 years in real estate and interiors, a 24,000 squar...
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Today with Janelle Photopoulos, Amy Peltier and Liz Walton:
Today we're continuing our referral marketing series with three more designers who transformed their businesses by working with Stacey Brown Randall.
Liz Walton shares how she went from throwing spaghetti at the wall to systematically generating referrals, and she's now more profitable while working less. Amy Peltier reveals her brutal boot camp of calling 40 people per ...
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Today With Campbell Minister:
Welcome to a Well-Designed Business. Building a referral-led business isn’t always easy. It takes commitment, dedication, integrity, and accountability. Most of all, it takes the ability to navigate speed bumps and navigate challenges.
My guest today, Campbell Minister, knows what it takes to do all of those things. She has created clear processes, learned how to set up proactive client expectations...
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Today With Zach Keenan and Zach Perez:
Are you spending more time checking boxes in your project management software than you are actually designing? We all love the idea of technology making our lives easier, but even with tools and systems, we still end up taking a lot of time out of our day to make them work for us. But what if you could fully and seamlessly automate your most annoying, time-consuming tasks…like searching for a...
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Today With LuAnn Nigara:
What happens when you have the opportunity to buy an established interior design business?
And more importantly…
How do you honor someone’s legacy while still protecting yourself financially?
In this episode, LuAnn answers a thoughtful listener question from Hannah Textor, a newer designer navigating a potential transition with a long-time designer nearing retirement.
She explains the questions to ask ...
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May 15, 2026 • 61 mins
Welcome to A Well-Designed Business! In this episode, LuAnn chats with Jaclyn Lankiewicz, the woman behind the Instagram handle, Jaclynmari_.
She is the principle of Jaclyn Marie Interiors based in Long Island, NY.
Her journey into interior design, like many, has not been a direct line. Basically, Jaclyn created an Instagram page that was getting so much attention that it prompted person after person to ask her if she would desig...
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Welcome to the show! We have Christina Samatas and Renee DiSanto, the founders of Park and Oak Interior Design Studio, located in Glen Ellyn, Illinois, with us today. These ladies work on new construction, renovation, and furnishing projects across the US, and you may even know them from their Instagram, with 130 000 followers. The way that they handle themselves and speak about their firm really conveys the confidence that they ha...
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Today With Josh Cooperman:
Josh Cooperman and I have been crossing paths at trade events for years — waving at each other across the hall, meaning to sit down, never quite making it happen. We finally did, live at KBIS in the KB podcast studio, and this conversation was worth every year of waiting.
Josh is the host and publisher of Convo by Design, a platform dedicated to exploring what he calls sublime design and the creatives w...
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May 5, 2026 • 77 mins
Today With Helen Bygraves:
It’s easy to look at massive design firms and wonder how they could have possibly done it. When you’re growing your business, it can seem like top-tier firms must have a secret roadmap or a crystal ball that tells them what decisions to make when.
But more likely, the success of a firm like that comes down to something much simpler: the discipline to show up and the guts to say “yes” to the right oppor...
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Today With Kate O’Hara:
As you grow your business, you inevitably hit a point where you just can’t force more projects into your pipeline. So…what happens next? Do you bring on another designer? Are there other options? Do you have to let go of creative control if you do bring on another designer? How do you make sure it’s a successful process?
In Part 1 of this two-part episode, Kate O’Hara shares the answers to all of these qu...
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April 28, 2026 • 19 mins
Today With LuAnn Nigara:
You’re talented.
You’ve built something thoughtful, elevated, even exceptional.
So why isn’t it landing?
That’s the real question behind today’s What Would Lu Do.
In this episode, I answer a question from a creative entrepreneur who offers highly customized, luxury-level products designed in collaboration with interior designers.
Her question?
Do designers even want this level of custom work… or do t...
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Welcome to today’s show! We are really happy today to have Candy Scott and Rachel Cannon join us on the show! In today’s episode, these two smart ladies will be talking to LuAnn about the changing landscape in the business side of interior design. Candy and Rachel are both highly organized, with finite systems in place for running their businesses and they truly understand that you really need to know and sell your own value, as a ...
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April 21, 2026 • 69 mins
Today With Kia Weatherspoon:
Today with Kia Weatherspoon, we explore what it truly means to lead, not performatively, but fully and honestly. As the founder of Determined by Design, Kia has built a mission-driven firm rooted in the belief that interior design is not a luxury for a few, but a standard that should serve all people. In this conversation, she shares how that belief has shaped her work in affordable housing, her approa...
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April 17, 2026 • 24 mins
Today With Geraldine Morrison:
What happens when you stop guessing in your business… and start making decisions based on real industry insight?
In this episode, LuAnn is joined by Geraldine Morrison, Chief Partnerships Officer for Domestic and Global Brands at NKBA | KBIS. With leadership experience at brands like Samsung and LIXIL, Geraldine brings a unique perspective on how manufacturers, designers, and industry organizations ...
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April 14, 2026 • 42 mins
The guest on today’s Power Talk Friday is Fred Berns, the only Interior Design Industry Business Coach, and Speaker. Fred was a Speaker at the Design Blogger’s Conference, held in L.A. In March, where he spoke about how to create your bio, so this show is tagged onto the Design Blogger’s Series. This is the fourth time that Fred has appeared on this show and LuAnn is really happy to have him back again because he always brings so ...
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Today With Josh Kasper of Studio Kasa:
Art is one of the most overlooked, and under-monetized, elements in interior design.
In this sponsored episode, LuAnn sits down with Josh Kasper, founder of Studio Kasa, to talk about how designers can approach art differently, not just as a finishing touch, but as a strategic part of both the design and the business.
Josh shares how his firm helps designers source art efficiently, elevate ...
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April 7, 2026 • 62 mins
Today With Duke Renders and Jenna Gaidusek:
AI is everywhere right now.
Some designers are excited about it. Others are frustrated by it. And many are quietly wondering…
Is this actually helping my business or just adding more noise?
In this episode, LuAnn sits down with Mina Duque of Duke Renders and AI expert Jenna Gaidusek to cut through the confusion and get to the truth.
What is AI actually good for in the design process?...
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April 3, 2026 • 72 mins
Welcome to A Well-Designed Business! On this episode, LuAnn sits down for a chat with Denise Wenacur, the principle of DW Design & Décor in Croton on the Hudson, which is a beautiful community just outside of NYC.
Design-build is the hot topic of the day, and you’ll learn the importance of having an interior designer as the point person for the client between the architect, the builder and themselves. She discusses the ways having...
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