ALL IN with Rick Jordan

In this episode, I break down the right ways to support someone who's going through tough times. Most people jump straight to giving advice or trying to fix things, which usually backfires. I share six specific strategies that will actually help someone feel supported rather than minimized or dismissed. From asking the simple question "How can I support you right now...

 I sat down with keynote speaker, elite athlete, and two-time Big 10 championship winning coach Brandon Burns for a conversation that went deeper than I expected. Brandon shared his journey from a small-town kid in Alabama to walking onto the University of Michigan gymnastics team, getting cut f...

I'm breaking down the only three rules of success in business today. Forget all those "10 commandments" or "5 steps" to success that other gurus pitch. Rule #1: Focus on quality, not price. When you deliver incredible quality, price becomes secondary in your customers' minds. People will figure out how to pay for something if the quality is worth it. Rule #2: Focus o...

In this epic reunion episode, I brought back one of my earliest guests, Alex Montros, to talk about his journey since selling his company and his current passion for intentional fatherhood. We dive into how Alex and his wife built their business with clear boundaries around their marriage, making a non-negotiable commitment that if the business threatened their relat...

In this episode, I dive into the critical elements of maintaining inner peace during relationship conflicts. I break down why being the first to make a move is so powerful, and how your ego is the only thing standing between you and resolution. It's about having the courage to be the first to apologize (the bravest), the first to forgive (the strongest), and the firs...

In this episode, I dive deep with social media marketing powerhouse Cassie Petrey. She's the brains behind iconic artists' social presence including the Backstreet Boys, Britney Spears, and others. Cassie's journey from 12-year-old fangirl creating a Backstreet Boys newsletter to Forbes 30 Under 30 entrepreneur reveals how authentic passion drives success. We tackle ...

The pain of staying the same has to get worse than the pain of change. This is truth. This is fact. When you're looking at why you can't change or why you tolerate situations that hurt you, the answer is simple - it doesn't hurt enough yet. Most people see change as this massive painful thing without realizing the pain they're currently in is infinite while the pain ...

This episode, I sit down with Todd Alt, a 30-year Wall Street veteran who's built a financial empire by buying assets everyone else hates. Todd takes us through his journey from cold-calling Warren Buffett's office at age 11 to now running Alt Alliance with nearly 700 million in assets. We dive deep into what it takes to have the right temperament for investing, why ...

Psychology has a lot to say about how we think and why we do the things we do. In this episode, I dive into powerful psychological principles that can completely change your life when applied. I break down why oversharing drains your power, how taking things personally holds you back, and why your focus determines your reality. Learn why "privacy is power" and how to...

What's shakin'? Today we're going ALL IN with Anthony Trucks. This dude's story will blow your mind… From foster care to the NFL to becoming a successful entrepreneur and transformation coach. Anthony got real about his childhood trauma, how he overcame massive identity challenges, and the exact process he uses to help people make lasting change.

In this deeply personal episode, I open up about a recent challenging period that tested my mental fortitude while preparing for Reach Out's public offering. For about a month, between mid-February and mid-March, I experienced intense pressure that made my dreams seem distant and foggy. I share how asking myself "What's one thing I can do today?" became my lifeline d...

In this fired-up episode, I dive deep into the concept of "just f*cking start" - the radical idea that waiting for perfect conditions is just procrastination in disguise. I share personal stories from building my cybersecurity company 12 years ago when I had nothing but determination, including being 90 days behind on my mortgage while still investing in an iPad for ...

 In this episode, I dive deep with Dr. Darshan Shah - a surgeon who became a doctor at just 21 years old and recently transitioned to longevity medicine after 30 years in surgery. We talk about the incredible speed of innovation happening in healthcare and how AI is already performing surgeries that used to require human doctors. Dr. Shah shares his passion for ...

In this episode of ALL IN, I dive into a question I get asked all the time – what's the best age to give your kids a phone? I share my unconventional approach of giving all my kids their first iPhone at age 7 and the reasoning behind this decision. Initially, it was about safety and communication when they traveled alone to meet me on business trips, creating special...

I sat down with Monique Helstrom, a specialized recruiter and coach who focuses on the relationship between executives and their assistants. As Simon Sinek's former "Chief of Simon," Monique brings incredible insight into how high-performance individuals can build powerful partnerships with their EAs. We dive into the misconceptions about AI replacing EAs, why most e...

 I picked up some pizzas the other day and left a tip on the carry-out order. The owner was surprised, wearing a Rolex, telling me I didn't need to tip. But I wanted to show appreciation for his team working hard on my food. This is something I do everywhere – donut shops, Crumbl Cookie, even on...

In this episode, I sit down with Tanner Kim and Sean Croker, two college seniors from the University of Tennessee who founded The League of Angels, a baseball program for kids with special needs. What started as a small weekend event for 30 people has exploded to serving nearly 900 individuals in just one year. These young entrepreneurs share how they balance college...

In today’s episode, I’m diving into something we all struggle with—over-explaining ourselves and managing other people’s emotions. We’ve all been there, right? Trying to justify our decisions, explain ourselves to everyone, and constantly think we need to make sure people see us in a good light. But here’s the truth—that’s a drain. You don’t need to explain every mov...

On this episode of ALL IN, I sit down with Tobin Shea, a brilliant scientist turned dark web surveillance expert. From his groundbreaking work in rare disease genetic research and developing firearm safety devices to uncovering industrial-scale fraud on the dark web, Tobin's journey is fascinating. We dive deep into how data drives truth, whether it's in scientific r...