Chloé Nwangwu, known as the brand scientist, serves as the director of NobiWorks, a brand visibility consultancy. With a background in international conflict resolution and mediation, Chloé's journey into understanding under recognition began during her involvement in peace negotiations. Her work led to the identification of the phenomenon of under recognition and the formulation of the term "invisibility tax," which highlights the additional resources under recognized individuals must expend to attain visibility. Through her expertise, Chloé has developed scientifically formulated visibility strategies and systems designed to neutralize biases and enhance brand visibility in a competitive marketplace. Her insights are particularly relevant for professionals seeking to elevate their visibility and influence within their professional domains.
The key moments in this episode are:
00:02:03 - Chloe's Career Trajectory
00:05:26 - The Invisibility Tax and Its Facets
00:07:55 - Impact of the Ambition Penalty
00:14:11 - Racial Attention Deficit and Intersectionality
00:17:52 - Five Stages of Visibility
00:25:51 - Overcoming Invisibility and Bias
Connect with Chloé Nwangwu
LinkedIn: linkedin.com/in/nwangwu
LinkedIn: linkedin.com/company/nobiworks
Instagram: @nobiworks
Resources mentioned in this episode
Connect with Amina AlTai
Website: aminaaltai.com
Instagram: @aminaaltai
TikTok: @theaminaaltai
Linkedin: linkedin/in/aminaaltai
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