If you've ever "followed your intuition", poured a ton of time and money into creating a new offer, only to hear crickets when it launches, then this episode is for you.
In episode 450 of Amplify Your Success Podcast, I'm revealing a costly mistake too many coaches and online experts make: building a program before validating it. Whether you're launching your very first group offer, building an on-demand training or refining an existing service, knowing how to validate your offer BEFORE you invest time and money building it, can save you months of frustration.
This episode comes from my own personal experience of chasing an idea without proper vetting! Inside I'll walk you through the 7 essential questions I ask clients inside my programs before they build, launch, or market a new offer—so you can gain traction faster and start selling with confidence. This episode is your strategic shortcut to building something that your audience actually wants.
If you're ready to stop spinning your wheels and start creating offers that convert, this episode is your roadmap.
Key Takeaways:
[3:15] Why brilliant ideas still flop (and how to prevent it)
[7:08] The #1 question to ask before you build your program
[9:47] How to know if your audience wants what you're selling
[13:22] Spotting red flags that signal your offer isn't ready
[16:33] What to do when you think it's validated—but it's not selling
[20:41] 7 crucial validation questions to test your next offer idea
Resources Mentioned in This Episode:
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Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
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FREE GUIDE & SCORECARD: Feel like the best-kept secret? My proven Un-Ignorable Expert Framework is your step-by-step guide to turning your expertise into consistent, high-value client attraction by borrowing authority-rich visibility streams.
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