Anchored Intelligence

Anchored Intelligence

Anchored Intelligence is the show that teaches entrepreneurs how to THINK BETTER and MORE DEEPLY about business growth, strategy and leadership. Each week we bring you actionable insight from leading academics, authors, innovators and globally recognized entrepreneurs. Our aim? Equip you with the wisdom, tools and expertise to build a world class company, culture and life. Join award-winning journalist and entrepreneur Eleanor Beaton for an astute, funny show that combines big ideas with practical action, and makes you wiser, better informed and majorly inspired one episode at a time.

Episodes

April 23, 2024 15 mins

In the fast-paced world of entrepreneurship, the ability to balance long-term slow-growth initiatives with immediate action is a game-changer. This balancing act is an essential skill all entrepreneurial CEOs and entrepreneurs must cultivate to master the art of GSD: Getting Shit Done.

 

Join Eleanor this week as she dives into why mastering the art of GSD is the secret weapon of successful entrepreneurs and leaders. She’s explorin...

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You’re a driven leader who is accustomed to setting goals. But let’s be honest, they probably don’t always pan out. Is it a willpower issue? Are your targets unrealistic? Do you maybe need a new approach? Why does success remain elusive? 

 

To answer these questions, Eleanor sought out the insight of a world-renowned researcher on the topic of setting and achieving goals. Dr. Emily Balcetis is an American social psychologist and As...

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Having a solid money mindset is essential when it comes to growing and scaling your business. Being a CEO and founder requires a comprehensive skill set that includes great financial management practices. However, Eleanor is here this week to talk specifically about your relationship with money.

 

Tune in this week to hear the money beliefs that may be sabotaging your business and why you must examine if your money beliefs are help...

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What does it take to be a remarkable person? In an age where there’s such a fascination with personal brands, how do you become labeled a remarkable person? And is it possible to do so without trying? 

 

To answer these questions, Eleanor is speaking to Silicon Valley legend, Guy Kawasaki. Guy is the chief evangelist of Canva, host of the Remarkable People podcast, ...

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Eleanor is exploring the art of unstoppable success inside a ‘boring’ business this week. Think businesses like vending machines or laundromats. Eleanor’s guest today is a globally recognized entrepreneur who built a laundry and dry cleaning company from nothing, self-funded it, and franchised it, and she’s here to tell you all about it.

 

Rechelle Balanzat is the f...

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Have you ever been in a room with powerful women and started to feel less than? Why does it feel terrible when you see someone else’s success take off? Do you judge or feel the need to compete with other women who have become successful?

 

Listen in this week to hear five ways scarcity uniquely manifests for women and how...

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Turning your passion into a scalable business is the path most entrepreneurs follow, but there are other ways to engineer a scalable business model. Eleanor’s guest this week is a master at uncovering scalable ideas.

 

Eric Lam is the founder of the popular newsletter Exploding Ideas where he helps his 10,000+ subscribers discover startup ideas in million-dollar nic...

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Your scalable offer is a key piece of infrastructure that allows you to create more cash, influence, and freedom in your business, but what happens when you create one that isn’t selling? How do you figure out what’s wrong? And what do you fix first? 

 

If you’re running into the very common problem of your scalable offer not selling the way you hoped, listen in thi...

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Do you find personal finance confusing? How can you manage your money more effectively to achieve financial freedom? And how can you turn your business into a potential source of generational wealth for you and the people you care most about? 

 

To explore the topic of generational wealth this week, Eleanor is joined by certified financial planner Rachael Camp. Rachael is the founder of Camp Wealth: a financial planning firm that h...

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One of the challenges that comes with scaling your company is when you’re faced with clients who don’t want to work with your team; they only want to work with you. The ability to scale to the point that your clients get as much out of your team as they would with you creates a huge boom in your advancement as an entrepreneur.

 

Nancy Duarte is the CEO of Duarte Inc., a communications expert, the author of six...

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One lucrative way to provide value to your email list is through quiz funnels which perform 2-3x better than static content. My guest this week happens to be an expert on quiz funnels and is breaking them down for us.

 

Chanti Zak is a quiz funnel strategiest, a growth consultant, and a coach who is obsessed with psychology, interactive marketing, and getting brag-worthy results for her clients. She has crafte...

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February 6, 2024 23 mins

To be a successful entrepreneur, you have to be willing to consistently work on your priorities. You need sustained focus and urgency, and something I like to call aggressive implementation.

 

Tune in this week to learn what aggressive implementation is, why it’s crucial to your entrepreneurial success, and the five steps...

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Do you feel called to write, publish, and sell a book that makes consistent bank and has a huge impact over the long term? Or maybe you feel sick and tired of marketing, just want to sell, make an impact, and rest on your laurels. Either way, this episode Rob shares all the tips that will help you do just that.

 

Rob Fitzpatrick is the real deal when it comes to creating books, workshops, courses, and products that turn people into...

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January 23, 2024 34 mins

If you’re a service provider who wants to build a scalable and sustainable business, this is the episode for you. The reality is there aren’t many resources available out there on navigating the transition from a service-based offer to a scalable one. 

 

To minimize undue suffering, Eleanor is here this week to share a powerful five-step process for effectively cutting back on one-on-one work so you can scale ...

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If you’re a founder who’s tired of cookie-cutter marketing solutions that don’t work, and want to take a more sophisticated approach to marketing in 2024, this is a must-listen episode. 

 

According to Eleanor’s guest this week, marketing is one of the most deeply misunderstood functions in modern business. Emily Kramer helps startups build marketing through her companies, MKT1 Capital and MKT1 Community, where she acts as an educa...

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Are you ready to bring a spirit of all-in commitment, unwavering dedication, and no-quit energy to your vision, goals, and relationships in 2024? The reality is that most entrepreneurs show up with half-committed energy, which doesn’t just slow down progress, but subtly blocks it altogether.

 

Join Eleanor this week as she walks you through what’s required of you to create the future you want and strategies th...

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Despite the continuous stream of advice available on tackling the gender pay gap, progress in this arena remains frustratingly slow. So, what’s the real culprit behind this persistent disparity?

 

To delve into the underlying forces driving the gender pay gap, Eleanor is joined by Dr. Claudia Goldin, a leading authority in this field. Dr. Goldin is a Henry Lee Profe...

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To scale your business without working harder and without unnecessary complexity, you must create scalable offers. To do that, you have to package your knowledge into assets, also known as intellectual property. And when it comes to packaging, protecting, and leveraging your business’s intellectual property, Eleanor’s guest this week is the expert.

 

Andrea Henry is a Cambridge-educated lawyer with over 15 years of experience worki...

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Are you currently working on the big projects that you know will set you up for long-term success? Or are you distracting yourself by prioritizing the little bitty things that feel predictable and safe, but leave you exactly where you are?

 

Join Eleanor on this episode to discover what doing the work that truly moves the needle entails, and how a certain type of procrastination is preventing you from putting big projects into moti...

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November 14, 2023 46 mins

What does powerful leadership sound like to you? Is it loud and booming? Can it sound soft and steely? Are you using your voice as an instrument of communication in your leadership?

 

This week, Eleanor is speaking with vocal coach and author of Permission to Speak, Samara Bay. Samara has been a Hollywood dialect coach for over a decade with clients all over the world, and she joins Eleanor to discuss why most of us have learned to...

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