Ask the Podcast Coach

Ask the Podcast Coach

Dave Jackson has been helping people launch podcasts since 2005 and every Saturday he is joined by Jim Collison to is runs the Average Guy Network. Together they have 20 years of podcasting experience and coaching.

Episodes

August 9, 2025 • 91 mins

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Ever wonder if your podcast title is helping or hurting your discoverability? We unpack a fascinating case study of "Booked on Planning" – a podcast about city planning that highlights the tension between creative naming and searchability. As one listener aptly notes: "What are people typing in trying to find your show?" This question alone could transform your approach to podc...

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Welcome to our show, where we dive deep into the secrets of growth and why your favorite shows might not be hitting the big time.

Are lackluster plots or poor marketing to blame? We'll analyze the common pitfalls and obstacles that keep shows from expanding their viewership.

Hear from Dave, Jim and the chat room as we share behind-the-scenes knowledge on what it really takes...

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July 19, 2025 • 90 mins

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Is there something podcasters are doing that is a waste of time, and if so, what should we doing instead?

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

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School of Podcasting
https://www.schoolofpodcasting.com/join

Podpage
http://www.trypodpage.com

Home Gadget Geeks<...

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July 5, 2025 • 83 mins

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Jim has 12 monitors, and the chat room can't get over it. He explains how he uses them and if it keeps him warm in the winter. Check the chapters for other topics.

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Video Version

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School of Podcasting
https://www.schoolofpodcasting....

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June 28, 2025 • 86 mins

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We have a new Awesome Supporter! Randy Black from the Shooting Straight Podcast with Jim Clayton. Jim and Dave start with helping Ray figure out how to handle a potential sponsor spamming his Facebook group. 

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

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School of Podcas...

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June 21, 2025 • 84 mins

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Jim tried something new on his latest episode, he added "Mick" his AI Co-host. So we talked about the roll of AI in podcasting.

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Video Version

Mentioned In This Episode

School of Podcasting
https://www.schoolofpodcasting.com/join

Podpage
http://www....

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June 14, 2025 • 83 mins

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Ever wonder why some podcast episodes get shared like wildfire while others barely get a whisper? This week on Ask the Podcast Coach, we're diving deep into the mysterious world of podcast shareability - uncovering the secret sauce that transforms good content into must-share moments. From emotional triggers to building trust, we'll break down exactly what makes listeners hit that share ...

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June 7, 2025 • 87 mins

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Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Mentioned In This Episode

School of Podcasting
https://www.schoolofpodcasting.com/join

Podpage
http://www.trypodpage.com

Home Gadget Geeks
https://www.homegadgegeeks.com

Ecamm Live
https://supportthisshow.com/ecamm


[00:00:00] Introduction and Gre...

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May 31, 2025 • 81 mins

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Today we start off by talking about using social media to promote your show, and what it takes to get someone to stop the scroll, and come listen to your show (hint: it's not "episode 16 is out!). 

This podcast uses chapters to make it easy to skip to different topics. 

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollyw...

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May 24, 2025 • 85 mins

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In this episode, we talk about the unpredictability of podcasting when things like power outages shut things down, strategies for running better interviews, and the importance of prepping your guests and your own questions. We dig into what actually makes a podcast “advanced,” swapping thoughts on whether it’s about the gear, the content, skill, style, or just deeper expertise, and debate the valu...

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May 10, 2025 • 81 mins

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Spotify announced that it is to add a “play” count, visible within the app, for all podcasts. “Plays will capture engagement across audio and video content on Spotify.” Do we care?

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Mentioned In This Episode

School of Podcasting
https://www.schoolofpodcasting.c...

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Today we start where we left off. We talked about the $ button in Pocketcasts and how you can add a payment link (see video). NOTE: There was a technical glitch in the middle where Dave couldn't hear Jim. This has been left in - the solution was to "Jiggle the cable."

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Ho...

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Today we kick things off with insights into the ever-changing world of podcast advertising—where should ads go, how many is too many, and can you make money without alienating your audience? From discussing the chaos of TV ad breaks to sharing smart strategies for host-read sponsorships, Dave and Jim dig into the nuts and bolts of monetizing podcasts while keeping listeners happy.

Sponsors:
Pod...

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April 19, 2025 • 87 mins

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We start off talking about your top three podcasting tips, and then get into creating episodic artwork and do you need it. 

00:00 Introduction and Greetings
01:15 PodcastBranding.co
02:32 Based on a True Story Podcast
03:53 Health Tips and Fun Tangents
05:23 Podcasting Advice for Newbies
14:07 Debate on Custom Artwork for Episodes
28:45 Spotify and Video Monetization Discuss...

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In today's episode, we explore various intriguing topics that resonate closely with the podcasting community. From the challenges of seasonal allergies affecting podcasters to the heated discussions about Spotify's handling of podcasting statistics and whether it's impacting download numbers, we cover it all. We also tackle the age-old debate of repurposing old episodes and when it ...

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This episode covers the nuances of podcast analytics on platforms like Spotify and Apple, the intricacies of streaming services such as StreamYard and Ecamm Live, and the importance of podcast titles. We also talked about audio enhancement tools like Adobe Enhance and Descript. Special thanks to our supporters and guests for their questions and participation.

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PodcastBranding.co - They...

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March 29, 2025 • 89 mins

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Dave Jackson and Jim Collison discuss various podcasting topics, including reflections on last week's episode, dealing with hosting challenges, the impact of Spotify's podcast deletion policies, measuring engagement through Spotify analytics, sustaining passion amid life's challenges, and the importance of meaningful feedback. They also touch on leveraging YouTube for brand growth, ...

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March 22, 2025 • 88 mins

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In this episode, we explore the intricacies of using sound bites and organizing them efficiently, delve into the art of crafting genuine human connections over automated pitches for podcast guest appearances, and touch upon the challenges of uploading hefty video files to platforms like Spotify. Jim Collison shares the value of being content with your current audience size, while Dave Jackson draw...

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Today we talk about the challenges of integrating podcasts with YouTube, utilizing shorts and reels for better engagement, and exploring various tools that can streamline your podcasting process. We also discuss the power of niche podcasting, effective affiliate marketing strategies, and the importance of intros in podcast episodes. Tune in for all this and more as we explore the podcasting landsc...

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March 8, 2025 • 89 mins

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Today, we noticed it's March, and that means taxes are right around the corner. Always, we have tons of topics from making good first impressions, how many UMS are too many, starting another podcast, and more (see chapters).

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Mentioned In This Episode

School o...

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