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June 12, 2025 57 mins

Platforms keeping the real profits and the real costs of creating content hidden from you? Carla can help you with that.


Carla Lalli Music is the James Beard Award-winning author of Where Cooking Begins (a national bestseller) and the host of Carla’s Cooking Show. The former food director at Bon Appétit, Carla is known for anchoring the hit YouTube series, “Back to Back Chef,” and appeared in many BA test kitchen videos. Her second cookbook, That Sounds So Good, was a New York Times bestseller, and Borderline Salty, her podcast with Pineapple Street Media, was one of Time Magazine’s best podcasts of 2022. She lives in Brooklyn with her family, animals, and backyard wood-burning oven. Find her on Instagram, Substack, Linktree, and on her YouTube channel.


“I needed to shift goals to match reality. And the reality is, I don’t think people were getting show deals from their YouTube channels… I have different goals now. I want to do other stuff. And in a lot of ways, YouTube was preventing me from doing other work.”


Credits

- Hosts: Eric Silver & Amanda McLoughlin

- Producer: Brandon Grugle

- Editor: Mischa Stanton

- Graphic Designer: Shae McMullin

- A Multitude production


About The Show

Interviews with online creators about how their jobs work and how they got there. Hear the personal stories behind seismic events in digital media and learn what concrete steps we can take to build a sustainable media landscape. Hosted by longtime podcasters and business owners Eric Silver and Amanda McLoughlin, Attach Your Résumé proves that the best credential for deciding the future of media is actually making stuff. New episodes every Thursday until we run out of episodes and have to go make more.

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