Banking Transformed with Jim Marous

Banking Transformed with Jim Marous

Are you prepared to embrace change, take risks and disrupt yourself in response to the digital disruption in banking? If not, this podcast is for you. Hosted by top 5 banking and fintech influencer, Jim Marous, Banking Transformed highlights the leadership and cultural challenges facing the banking industry. Featuring interviews with some of the top minds in business, this podcast explores how financial institutions can prepare for the future of banking.

Episodes

Winning the Digital Banking Race Across Generations

September 2, 2025 • 49 mins
Silent attrition may be the biggest threat most banks aren’t talking about — and the stakes are rising fast. The 2025 Generational Trends in Digital Banking study reveals that only 56% of digital banking consumers expect to maintain their current relationship over the next year, while the rest are quietly drifting toward stagnation or disengagement. This continuous erosion of loyalty comes just as the U.S. faces one of the larges...
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Unlocking Value Through Data and AI

August 28, 2025 • 33 mins
As I visit different cities and countries, I find that every financial institution is racing to claim they are “data-driven,” yet, as I dig deeper, I find that few are truly turning data into meaningful action. From personalizing member experiences to unlocking operational efficiency, the ability to transform data into insight — and insight into impact — has become a strategic imperative. Yet the journey from collecting data to sc...
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How to Turn Customer Interactions Into ROI

August 26, 2025 • 42 mins
Every customer conversation – whether in a branch, online, or through a call center – holds the potential to either deepen loyalty or increase attrition. Yet too often, those interactions create frustration, higher costs, and lower satisfaction scores. Today’s competitive advantage isn’t just having data. It’s knowing how to transform conversations into measurable business value. From lowering cost-to-serve to boosting Net Promote...
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Build a Bank Brand Worth Fighting For

August 19, 2025 • 44 mins
Fintech disruptors like Chime, Revolut, Venmo and the Cash App have shaken up the banking world by positioning themselves against traditional banking's pain points, yet most established banks continue to compete on incremental improvements rather than bold differentiation. Consumers are drowning in nearly indistinguishable offers, a reality my guest on Banking Transformed, Laura Ries, calls out in her newest book, "The Strategic E...
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When 93% Mobile Adoption Drives Innovation

August 12, 2025 • 37 mins
Thailand's banking sector is experiencing a remarkable evolution, driven by regulatory innovation, mobile-first consumer behavior, and some of the world's most stringent operational requirements. Leading this transformation at one of the region's most influential financial institutions is our guest today. Ian Gillard serves as Senior Executive Vice President at Bangkok Bank, where he oversees digitalization, mobile banking, blockc...
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The Untold Journey of a Female Tech CEO

August 5, 2025 • 54 mins
For tech firms serving banks, survival isn’t guaranteed. It takes more than a great product or engineering talent to stay ahead. It requires relentless innovation, the ability to scale without losing agility, a deep understanding of financial institutions' pain points, and above all, visionary leadership that adapts to change rather than fears it. On this episode of Banking Transformed, we welcome Ana Inés Echavarren, the dynamic ...
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Hidden Costs of Wrong Vendor Selection

July 31, 2025 • 31 mins
Every week, we hear another story: A major bank's mobile app crashes during peak hours with no vendor support in sight. A credit union's core system update goes sideways, leaving customers locked out for days. A regional bank discovers that their "24/7 support" actually means "leave a voicemail and we'll get back to you Tuesday." Here's the brutal truth most banking executives learn too late: You're not just buying a solution – yo...
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From Cash and Cards to Invisible Banking

July 29, 2025 • 44 mins
The convergence of artificial intelligence, real-time payment rails, open banking, and embedded finance is creating both unprecedented opportunities for innovation and significant competitive pressures. Banks must navigate the delicate balance between embracing cutting-edge technologies, such as generative AI, and maintaining the trust and security that customers demand. In this episode of the Banking Transformed podcast, we delve...
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Rebuilding Banking Loyalty for the Digital Age

July 24, 2025 • 48 mins
In an age where customers can switch banks with just a few taps on their smartphones, loyalty has shifted from being a nice-to-have marketing tactic to a business-critical survival strategy. Today's banking customers don't just want rewards—they seek relevance, personalization, and experiences that fit seamlessly into their daily routines. This shift represents more than just changing customer preferences; it's a fundamental reima...
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Your Customer Onboarding is Broken

July 22, 2025 • 46 mins
Despite massive investments in digital transformation, most banks and credit unions are still struggling to deliver seamless and intuitive account-opening experiences. In fact, financial institutions could more than double their digital account opening success by following just a few simple strategies. In today’s episode of Banking Transformed, I’m joined by Frida Leibowitz, Co-Founder and CEO of Debbie — a fintech platform that n...
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How to Redesign Banking for the AI Age

July 15, 2025 • 41 mins
How do you transform banks that have been built over centuries for a world where artificial intelligence operates 10 times faster than the digital revolution? We're not just talking about implementing new technology; we're reimagining banking for customers who interact daily with AI assistants and may soon entrust their money management entirely to intelligent systems. However, banks that rush into action without understanding the...
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Driving Loyalty and Engagement with Insurance Products

July 10, 2025 • 39 mins
Offering diverse insurance products isn't just about additional revenue streams—it's about building unbreakable customer relationships, especially when economic uncertainty has people questioning every financial decision. We explore how forward-thinking financial institutions are evolving beyond traditional banking to become true partners in financial wellness, utilizing insurance as a bridge to deeper, more meaningful customer en...
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Move from Mass Marketing to Lifestyle Modeling

July 8, 2025 • 43 mins
The most critical challenge facing most retail financial institutions is how to accelerate organic growth and customer acquisition in an increasingly competitive and technology-driven landscape. I’m joined on the Banking Transformed podcast by Sumeet Grover, Executive Vice President and Chief Strategic Growth & Digital Officer at Austin-based University Federal Credit Union. Sumeet is a renowned thought leader in financial servic...
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The Card Payment Platform Playbook for Community Banking

July 1, 2025 • 36 mins
Community financial institutions are at a crossroads—they must deliver cutting-edge card payment experiences that rival fintech disruptors and mega-banks, all while preserving their community-focused mission and working within tighter resource constraints. Guest: Joe Schmithorst, VP of Product and Client Solutions at Primax Joe brings decades of experience helping community banks transform their payment capabilities. In this ep...
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Turning Insights into a Competitive Advantage

June 24, 2025 • 41 mins
Every financial institution today is sitting on a goldmine of customer data, yet most struggle to turn those insights into a real competitive advantage. The challenge isn't collecting data—it's knowing what to do with it. Rachel O'Neill from Alkami joins me on the Banking Transformed podcast to tackle the hard questions: Why do so many banks fail to activate their data strategically? How can institutions break through the paralysi...
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What Gen Z Really Wants from Their Bank

June 17, 2025 • 43 mins
While established institutions offer stability and financial strength, they must overcome perceptions of being stodgy, complex and disconnected from the digital fluency that defines Gen Z and Millennial lifestyles. Building connections with this demographic isn't simply about launching another banking app or redesigning branches – it's about reimagining how a legacy institution can demonstrate relevance and value when financial de...
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AI-Powered Growth Strategies for Modern Banking

June 11, 2025 • 41 mins
Despite having established customer bases and trusted brands, many financial institutions struggle to keep pace with the rapid technological evolution driven by fintech firms and digital-first challengers. The potential of AI to transform banking operations, enhance customer experiences, and unlock new revenue streams is evident, yet implementation continues to be a significant hurdle. I'm joined on the Banking Transformed podcast...
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How TD Bank Creates Unexpectedly Human Experiences

June 10, 2025 • 44 mins
In an era where financial institutions race to digitize, TD has taken a distinctive approach by ensuring technology serves a deeper purpose: creating unexpected human experiences. As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Brand Forum, I was joined by Todd Purcell, Head of Digital Strategy, Planning and Partnerships for TD Bank. Our conversation explores how TD's digital ecos...
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Colin Walsh Shares the Status of Varo's Trailblazing Journey

June 3, 2025 • 40 mins
As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Brand Forum, i was joined by Colin Walsh, the founder and CEO of Varo Bank – a true pioneer in the financial services industry. In 2020, Varo made history by becoming the first consumer fintech company to receive a national bank charter, transforming from an ambitious startup into America's first all-digital, nationally chartered bank...
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How KeyBank Competes in the Age of Giants and Disruptors

May 27, 2025 • 41 mins
Regional and community financial institutions face unprecedented challenges from both banking giants and nimble fintech startups. But size isn't the determining factor for success in today's financial landscape – rather, it's the ability to foster an innovative culture, make strategic partnerships, and leverage data effectively. As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Bran...
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