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September 16, 2024 28 mins

Want to create a brand that actually stands out but you just can't work out what makes you unique? Well, in today's episode, I'm breaking down not only why you need to get clear on what your unique authority is to build real demand in your business, but how to actually uncover what makes you stand out.


In this episode, I'm sharing:

  • why leveraging your unique authority is key to building more demand in your business
  • the 4 simple steps to uncovering what you're an authentic authority on
  • how to incorporate your unique authority into your marketing strategy


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