Tai Kyon, owner of one of New York's most successful F45 studios, reveals how he turned his startup gym into a $100K/month powerhouse, without ads or gimmicks.
Formerly a 275-pound tech executive, Tai's personal transformation fuels a studio culture built on empathy, excellence, and elite service. Today, his team leads the most positively reviewed F45 franchise globally, powered by a $250/month kindness budget and a mindset rooted in “unreasonable hospitality.”
In this episode, Mike Arce covers how Tai mapped every member touchpoint, from the first walk-through to cancellation, to eliminate friction and create delight. From snow removal and childcare to handwritten holiday cards and birthday celebrations, this is a masterclass in how small moments drive massive results.
If you're ready to build a gym experience tailored to the customer that sells itself, this episode is for you.
Chapters
(00:00) Introduction
(03:18) Tai’s 100 LB Weight Loss Wake-Up Call
(08:15) Stoicisms major Impact on Tai’s Life
(12:04) Random Acts of Kindness: The $250 KPI Explained
(21:09) Mapping the Member Journey To Remove Friction
(27:44) Specifics of Tai’s Unique Onboarding Process
(32:23) Why This F45 Is The Highest Rated In Network
(44:36) The Importance Of Creating Intangible Moments
(51:46) Time Is the Most Valuable Currency To Share
Ready to GROW your GYM? Schedule a free call to learn how we can help: https://loudrumor.com/discover
Get Mike's Book... The Standard Is You: The Gym Employee's Guide to Winning in Work, Life, and Leadership: https://a.co/d/atZ70dA
More From Loud Rumor Website: https://www.loudrumor.com/
Instagram: https://www.instagram.com/loudrumor
LinkedIn: http://www.linkedin.com/company/loud-rumor
Facebook: https://www.facebook.com/boom.loudrumor
Twitter: https://twitter.com/LoudRumor
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
New Heights with Jason & Travis Kelce
Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.