BEYOND: The Podcast for Moms Called to Business

BEYOND: The Podcast for Moms Called to Business

I'm Becky Hoschek, and this is the podcast for moms called to business as creative entrepreneurs and coaches. As a life and business coach, creative entrepreneur (design, copywriting, marketing and photography) and mom of 3, I believe mindset is your greatest asset in both motherhood and business. I help you leverage your faith and your beliefs to get out of your own way so that you simplify, focus and build a business that serves you, your family and your clients well – a business run with integrity that creates both income and impact. Around here, we go beyond the surface and dive deep into what matters most. We talk about mindset, faith, motherhood, money, marketing, messaging and more. So much of why you were called to business is because of who you’re becoming along the way. As your coach, my job is to help you grow your business. My mission is to help you grow as a person. This is BEYOND.


April 16, 2024 53 mins
How can you effectively GROW your business as a creative or coach without stepping away from the 1:1 work you love?
On this episode, Sarah Masci shares her journey of restructuring her business from traditional, project-based freelance design work to a day rate model. Sarah started as a web designer in 2005 and eventually realized that she loved the design process so much, she wanted to do more of it. I...
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It's an interesting paradox: many entrepreneurs find that their "best" year in business is also the year they saw the least profit. This episode explores the difference between growth and profit and helps small business owners like you determine where your focus should be. We distinguish between revenue growth and profit, and explore how rapid ...
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How do you optimize your work hours?

How do you work less, but get more done?
How do you create an intentional plan for your time, but also make room for flexibility as a mom?
How can you make decisions that allow your work to remain (mostly!) a joy and not a drain?
We're answering these questions and more on this episode of BEYOND. 
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I'm still figuring things out as a business-building mom, and that means being open to change. Whether it's changing your mind, trying something new, acknowledging different priorities or just acknowledging that what might have worked in the past isn't ideal for THIS season, that flexibility allows us to progress and grow.
Always questioning what's working well, what isn't, and what I could be doing bet...
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I hear it all the time: "I know what I need to be doing, so why am I just not doing it?!?" Have you been there? It's that thought, "Okay, I’m an intelligent person – why can’t I figure this out? What is my problem? Why don’t I follow through?"
This very human struggle is one so many of us can relate to. Whether it’s saying you’re going to make it to the gym or eat healthier, doing the very work you’ve c...
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It's no secret that as a creative entrepreneur or coach, your messaging matters in a noisy world. More than ever, especially as the price of a service increases, and especially if you’re wanting to offer an elevated customer experience that supports a premium price point, you have to be able to understand your ideal customer in a way that makes them feel seen, heard and understood like no one else does.

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Do you ever lie in bed at night thinking about a decision you need to make… playing out everything that could possibly go wrong in each scenario, walking through each one, in painstaking detail, terrified of making the wrong choice – only to look over and realize it’s now 3 a.m.? 
Or how about mornings… do you ever sit down at the beginning of your work day, glance at the to-do list or your schedule and...

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When business feels complicated and you wonder if it really has to be THIS tough, it’s time to reimagine what could be possible for you as the leader of your business and the meaningful work you’re called to.

Before we change anything that we’re doing, we have to first take a look at what we’re THINKING. Our thoughts are powerful. They shape our decisions, how we feel and behave, they determine what actions we tak...

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If your relationship with your business feels complicated, you’re not alone. Getting a business off the ground requires a lot of us, and in those early stages, we often feel like there’s so much to do and so little time to reach the goals we dream of – you’re in GO mode, you hustle and hurry your way to the next goal, and then the next milestone and the next. And then, at some point down the road, you have a real...

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Is chasing growth KILLING your business as a creative or coach? If you’re like wait… what? – “Growing, isn’t that what I’m supposed to be doing over here?” I get it. In the world of online business, we’re told that growth = success. But did you know that rapid growth is the number one reason small businesses fail? It may seem counterintuitive, because it goes against so much of the messaging we hear as entrepreneurs. 


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Jen Olmstead, co-founder and Lead Designer of TONIC Site Shop, takes us along on her journey from accidental entrepreneur to successful Showit website template designer over the past 11 years. She shares the importance of storytelling in marketing and the power of creating content that is valuable, engaging, and fun to create – anything but boring. Jen emphasizes t...

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Many of us want to build an intentional business, but we’ve never actually defined our owner’s intent as a small business owner. I like to think of your owner’s intent as a simpler, less-corporate version of a vision statement. It basically answers the question: what is your intention as a business owner? What is your END goal?

For many of us building businesses as creatives and coaches and online educator...

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    When we want to make changes in our lives and businesses, one of the things that can trip us up or slow us down is that we mis-diagnose. We THINK the problem is this thing, so we focus on solving that, or getting help with that, when in reality the actual issue is something altogether different than we thought. It may not even be CLOSE to what we were focusing on. It’s the reason those breakthrough moments, those AHA! moments in li...

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    Story has become a bit of a buzzword in online marketing and business in the last few years, and there’s a reason for that. 
    Stories are powerful. 
    We learn and communicate through narratives. We FEEL things through the power of a good story, right – it’s why we want to watch the movie that we know is going to make us sad or scared or laugh out loud – stories, whether books or mo...

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    Early on in my business, I was asked this of my future plans: “Are you willing to do whatever it takes?” It was insinuated that I should be answering in the affirmative.

    In my heart, I knew my answer: a hard no.

    At first I wondered if this would be a problem.

    Then, I was terrified.

    The fear of a successful business meaning I was going to have to hustle, hu...

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    Another favorite in the Best of 2023 Guest Interviews! 

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    Today I'm sharing a replay of the MOST DOWNLOADED guest interview of 2023! This episode struck such a chord, I'm excited to share again whether you're replaying or catching it for the first time.

    A few Sundays ago, a guest pastor at our church shared words that stuck with me, “You can have an amazing life, but not really be alive.” His words stood out and I instantly thought about how many ...

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    Uncertainty. It's an inevitable part of life and often, it terrifies us. It's easy when we feel like we have control... when we see a clear path ahead... it's not so easy to step into a season that has a lot of unknowns.

    My guest today on BEYOND, Rebekah Albaugh, is navigating an uncertain season right now. After years of leading a thriving wedding and portrait photography business, and co-hosting The Reset Confer...

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    Stuck on a problem you just can’t figure out? It could be that the problem at the root of your struggle is below the surface, and you’ve been solving for something more on the surface.


    Problems are a part of life. You and I and every other person we know is navigating life with his or her own unique set of problems. A lot of my 1:1 work with clients is about this very thing: solving problems. Working thr...

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    It’s easy to compartmentalize our faith and our work – even when we feel called to the businesses we’re entrusted to steward and grow.


    But what happens when you actively integrate your faith into the meaningful work you’re called to?


    My guest on this episode of BEYOND, Steve Carter, believes it gives you an unfair advantage. 


    Steve was a recent guest pastor at my own church,...

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