You Have Less Genes Than A Grape (& How To Optimize Your Actual Genetics With "Good Stress") With Jeff Krasno.

A few years ago, Jeff Krasno thought he was pretty healthy...

Though he suffered from brain fog, chronic fatigue, and bouts of insomnia, those symptoms seemed utterly normal in today’s society. When he learned he had diabetes, his first thought was, "How can that be? I run a wellness company!"

His diagnosis propelled him to consult every expert at his disposal and engage in an intensive “me-search” to turn his health around. On this journey, he began to form a larger picture of what’s wrong with health in the modern world.

In his new book Good Stress (co-authored with his wife, Schuyler Grant, who shepherded him through 300-plus interviews with doctors and helped distill the results into actionable information) Jeff shares what he’s learned and outlines a practical program for readers to reset their own health—and in today's podcast we unpack it all.

Jeff explains that the comforts and conveniences of modern life in the developed world undermine human biology. People evolved with Paleolithic stressors and scarcity, which conferred health and resilience.

Modern life sets you up for diabetes, dementia, heart disease, cancer, and more. Chronic disease is the result of chronic ease: an endless abundance of calories, sedentary desk jobs, exposure to blue light, and separation from nature. To come back into balance, you need to thoughtfully subject your body and mind to the stressors you’re naturally built for.

Full show notes: https://bengreenfieldlife.com/goodstress

IM8: Ditch the cabinet full of supplements—IM8 packs 92 powerhouse ingredients into one delicious scoop for all-day energy, gut health, and cellular support. Go to IM8Health.com and use code BEN for an exclusive gift—fuel your body the right way!

MASA Chips: Introducing the best guilt-free snack on the market: classic, seed oil-free tortilla chips with only 3 natural ingredients. Go to masachips.com/greenfield and get 25% off your first order!

Just Thrive: For a limited time, you can save 20% off a 90-day bottle of Just Thrive Probiotic and Just Calm at justthrivehealth.com/ben with promo code BEN. That’s like getting a month for FREE—take control today with Just Thrive!

BON CHARGE: BON CHARGE is a holistic wellness brand with a wide range of products that naturally address the issues of modern life. Their products can help you sleep better, perform better, recover faster, balance hormones, reduce inflammation, and so much more. Go to boncharge.com/GREENFIELD and use coupon code GREENFIELD to save 15%.

Thorne: Thorne is all about science-backed supplements—ultra clean, rigorously tested, and trusted by over 100 pro sports teams and U.S. National Teams. Ready to level up your performance? Check out Thorne’s Creatine, Magnesium Bisglycinate, Daily Electrolytes, and more at Thorne.com.

Ketone-IQ: Ketones are a uniquely powerful macronutrient that can cross the blood-brain barrier and increase brain energy and efficiency. With a daily dose of Ketone-IQ, you'll notice a radical boost in focus, endurance, and performance. Save 30% off your first subscription order of Ketone-IQ at Keto