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April 10, 2025 14 mins

If people don’t understand what you offer, they won’t buy. Period.
In this episode, we’re talking about the silent killer of lead generation: unclear messaging. If you're amazing at what you do but struggle to get real interest, this might be why.

We’ll talk about:

The 3 key ways you’re confusing potential clients (and don’t even realize it)

Why “doing everything” is making you unreferable

And how to position your offer so people remember what you do—and actually want it

This episode goes beyond fluff. We’re simplifying marketing so your words work harder, not louder.

💬 Want to turn your words into leads?
Grab my most successful guide: .css-j9qmi7{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;font-weight:700;margin-bottom:1rem;margin-top:2.8rem;width:100%;-webkit-box-pack:start;-ms-flex-pack:start;-webkit-justify-content:start;justify-content:start;padding-left:5rem;}@media only screen and (max-width: 599px){.css-j9qmi7{padding-left:0;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}}.css-j9qmi7 svg{fill:#27292D;}.css-j9qmi7 .eagfbvw0{-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;color:#27292D;}


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