205 | Your Website Isn't Dead, But It's No Longer the Star

Is having a website still worth it in 2025? AI search is replacing your homepage.
Zero-click results, AI summaries, and feed-first discovery are changing how leads find you — and where they go next.

This episode breaks down:
– why discovery happens off your website
– how to get leads without relying on traffic
– what modern service providers are doing to convert clients when the click never comes
– and why your website needs to act like a conversion engine, not a personality hub.

If your website isn't converting, or you're wondering if you should update it — this is for you.

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