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November 3, 2025 26 mins

How do you lead when the pressure's on? For bswift Chief People Officer Natalie Atwood, it starts long before open enrollment begins. Natalie joins Denise and Joel to talk about building relationship capital, using feedback as a lever for culture, what it takes to move the people function from administrative to strategic, and why her best advice for HR leaders is to "fix your roof when the sun's shining."

About Natalie Atwood 
Natalie Atwood leads bswift's People function. She brings over 15 years of HR industry experience. Previously Chief People Officer at Breeze Airways and EVP of People at HealthEquity, she is passionate about team engagement, development, and inclusion.

The views expressed by guests of the bswift Beacon podcast series are theirs alone and not endorsed by nor necessarily reflect the views of bswift, its affiliates or their employees. The podcast recordings and all rights are owned and retained by bswift. Reproduction, duplication or reposting of podcasts or any portion thereof without the express written consent of bswift is prohibited. 

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