Build a Big Podcast - The Marketing Podcast for Podcasters
Build a Big Podcast is the marketing podcast for podcasters! How to grow your podcast audience, better connect with listeners, and spread your message through podcasting with podcast marketing tips from media marketing expert David Hooper, author of Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show.
Episodes
Podcast burnout, making bold changes to stay inspired, lessons from top podcasters, and plans for new directions and deeper dives in this episode of Build a Big Podcast ...
Big Ideas in This Episode
- Burnout: when podcasting’s dream turns to nightmare
- "Hot wife, nice car ... still empty"
- Podcast success: crave more, never satisfied
- Why podcasters secretly fear real change
- Breaking down your podcast: de...
Spotting biased podcasting advice, the truth about audio vs video growth, how to get more listeners (and subscribers), Betty White and Bea Arthur’s backstage drama, and tips for handling tough co-host dynamics in this episode of Build a Big Podcast ...
Big Ideas in This Episode
-
Podcast “experts” lying to push their own agenda
-
Don’t trust advice from people with hidden motives
...
Time-bending interview moments, 20 years in radio, using Cameo for podcast promotion, growing your email list with giveaways, and why your audience is your invisible co-host in this episode of Build a Big Podcast ...
Big Ideas in This Episode
-
Celebrate podcast milestones—what 20 years brings
-
Tap celebrity power: Cameo for podcast buzz
-
Forget the crowd, seduce listeners one-...
Tracking what works (and what doesn’t) in podcast marketing, why live events are your secret growth weapon, how relatability beats perfection, mic myths busted, and smart ways to do "more, better, and new" in this episode of Build a Big Podcast ...
Big Ideas in This Episode
-
The “overnight” flood of listeners is a total myth
-
Why celebrity endorsements will never save you
-
Tur...
Clever (and risky) marketing tricks, the truth about podcast gear and guests, essential pre-interview tips, AI voice options, and free podcast artwork templates in this episode of Build a Big Podcast ...
Big Ideas in This Episode
-
The dangerous cost of clickbait podcast titles
-
Why tricking listeners kills your show’s growth
-
Envy alert: how niche podcasters leapfrog celebriti...
Zero-budget podcasting truths, signs it's time to quit your show, Spotify's new "Plays" metric, Audacity's 25th anniversary, and a pro trick for getting remote guests to show up in this episode of Build a Big Podcast ...
Big Ideas in This Episode
-
Can you really podcast with zero budget?
-
Your community: free content machine or wasted potential?
-
Are you secretly quitting your...
Why you need podcast segments, what happens when you DM every fan, the power of 30-day challenges, smarter ad reads, and the secret to building deeper listener relationships in this episode of Build a Big Podcast ...
Why You Should Listen
-
How to harness the power of podcast segments to multiply your audience and keep them hooked—no matter your experience level
-
The “lazy podca...
AI-powered artwork, voiceover cadence secrets, cable-saving hacks, Spotify controversies, and your chance to be featured in a new podcasting book in this episode of Build a Big Podcast ...
Why You Should Listen
-
The secret to launching a podcast so memorable, your competitors will envy you for decades (and maybe beg to copy your plan!)
-
Why some podcasts vanish without a trace,...
A wild journey through podcast merch mishaps, creative constraints that boost your show, pin trading for superfans, and what to do when a podcast moment needs a "code red" fix in this episode of Build a Big Podcast ...
Why You Should Listen
-
The bizarre afterlife of your podcast merch—why a homeless man might be your brand’s next billboard (and why that’s pure opportunity)
-
How...
Viral myths, the power of naming your enemy, 100+ ChatGPT prompts for podcasters, embracing imperfection, and how to make your Blue Yeti sound amazing in this episode of Build a Big Podcast ...
Why You Should Listen
-
The dirty little trick pro wrestlers and radio jocks use to hypnotize audiences—and how you can steal it to make your show irresistible
-
Why obsessing over that “o...
How to spot and fix hidden holes in your podcast, why natural talent is a myth, making your first ten minutes unskippable, plus AI tools for pro-quality audio and automated blogging in this episode of Build a Big Podcast ...
Why You Should Listen
- Why editing yourself—even if it feels painful—could be the missing key to creating podcasts nobody can resist
- The sinister holes EVERY podcaster has in their...
Media responsibility for podcasters, viral news hijacks, building true audience connection, and creative ways to generate standout episode ideas in this episode of Build a Big Podcast ...
Why You Should Listen
- How a simple shift in your podcast’s “role in the media” can make you unforgettable—and impossible to ignore
- The slippery slope that transforms average creators into sellouts (and how to harness...
How China tariffs could impact your gear, viral death clock promotions, smarter cross-promotion strategies, storytelling upgrades, and the hilarious bad podcast guest action figure in this episode of Build a Big Podcast ...
Why You Should Listen
-
Why China’s tariff hike could quietly kill your podcast dreams unless you act now
-
The death clock trick: what you can learn from a “...
Late-night recording realities, must-know rules for standout podcast artwork, creative promo ideas, and lessons from HBO's production magic in this episode of Build a Big Podcast ...
Why You Should Listen
- The 5 unbreakable rules for podcast artwork that hook strangers and make your show impossible to ignore (break these rules and watch your show disappear into oblivion!)
- Why putting your face on your ...
David Hooper dives into podcasting authenticity, how AI is reshaping accents, the importance of staying true to your voice, and the opportunities in hyper-local content for podcasters
in this episode of Build a Big Podcast ...
Episode Topics
- How to protect your podcast's brand from being hijacked (or even stolen)
- What is authenticity in podcasting? Not what most people think ...
- Using AI to decode your audience? You should.
- Lo...
David Hooper shares tips for podcasters on filling unused ad space with public service announcements, using tools like Zoom's PodTrak 2, and automating episode notes and social media, all aimed at growing your podcast audience and monetizing your content in this episode of Build a Big Podcast ...
Episode Topics
- Transform Your Podcast with Public Announcements
- USB Mic Innovations
- From College Radio to ...
Learn how to harness the power of audio to grow your podcast audience, connect with Gen Z listeners, and drive engagement with effective storytelling and marketing strategies in this episode of Build a Big Podcast ...
Episode Topics
- Video vs. Audio Podcasting
- Marketing for Podcasters
- Gen Z's Audio Preferences
- Podcast Monetization Strategies
- Storytelling Techniques
- Tools for Podcast Production
- Editing in Podcasting
You wa...
David Hooper dives into strategies for podcast success, highlighting the balance between quality and quantity, the dangers of the "podcasting treadmill," and tips for boosting engagement and finding your voice as a podcaster in this episode of Build a Big Podcast ...
Episode Topics
- Enhancing radio voice with cardio
- Importance of practice and confidence
- The podcasting treadmill explained
- Focusing on qu...
The rise of AI as a tool for podcasters, the myth of YouTube as a podcast killer, the power of community, and shares tips on increasing podcast traffic while encouraging a focus on creativity over algorithms in this episode of Build a Big Podcast ...
Episode Topics
- AI in podcasting
- The concept of a "podcast killer"
- YouTube's impact on podcasts
- Building a podcast community
- Using Riverside for podcasting
- Understanding "EEAT" for...
David Hooper explores the importance of showing up big for every podcast, harnessing AI for editing, building genuine audience connections, and validating your podcast ideas for success in this episode of Build a Big Podcast ...
Episode Topics
- Perform every episode like a big show
- Marketing strategies for podcast growth
- AI's impact on podcasting and opportunities
- Importance of personal connections in podcasting
- Multi-platform ...
Popular Podcasts
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
The latest news in 4 minutes updated every hour, every day.
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Listen to 'The Bobby Bones Show' by downloading the daily full replay.
Latino USA is the longest-running news and culture radio program in the U.S. centering Latino stories, hosted by Pulitzer Prize winning journalist Maria Hinojosa Every week, the Peabody winning team brings you revealing, in-depth stories about what’s in the hearts and minds of Latinos and their impact on the world. Want to support our independent journalism? Join Futuro+ for exclusive episodes, sneak peaks and behind-the-scenes chisme on Latino USA and all our podcasts. www.futuromediagroup.org/joinplus