Builder Stories

Builder Stories

Eric speaks with Peter Ranney of Ranney Blair, a remodeling and design firm in Roswell, Georgia. Peter shares his background in construction, why he started Ranney Blair with his business partner, Scott Blair, what it's like merging with another remodeler in the area, and how he has changed his processes to weed out the time wasters and find the ideal clients. Peter also shares some of his marketing tactics and how he has built the company’s stellar reputation for remodeling. Topics Include: How to finish projects on-time The impact of in-house designers Qualifying your leads Pricing strategies How to use a retainer How they attract leads Identifying your target customer profile Creating processes that customers value Listen to the episode to learn more. Resources: Visit the Ranney Blair website here https://www.ranneyblair.com/ Own a construction company and want to share your story? Apply to be on an upcoming episode of Builder Stories at https://www.builderstories.com Rate the Podcast: Help your fellow business owners find the podcast! Follow us on your favorite podcasting platform so you never miss an episode!

Episodes

July 9, 2025 43 mins

What does it take to grow a construction business from a dream into a sought-after brand known for craftsmanship and care? Tyler Winship found out firsthand when he launched Englewood Custom Carpentry the same day he was fired from another company. Now, nearly a decade later, Winship is running a thriving business with a reputation that stretches across Florida’s Gulf Coast.

In this episode, he shares the systems he...

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What do the most successful remodelers do differently? How do smaller companies break through growth ceilings and become industry leaders? Mark Richardson has spent his career helping contractors make that leap. As the former President of Case Design Remodeling, an author, and a trusted advisor to the industry’s top companies, he shares what it really takes to grow. Richardson breaks down the specific habits, metric...

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Working with your spouse isn’t always easy, but it can be one of your biggest strengths. Here, Dees Britt shares how she and her husband built Redeemed Decks and Outdoor Solutions in Madison, Mississippi, while raising three kids and learning to set boundaries between work and home.

Britt also shares the systems and strategies that helped their business grow faster than expected. From refining the sales process to h...

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You don’t need a lifelong construction background to build a profitable remodeling business. In this episode of Builder Stories, Dominick Thompson shares how he went from the automotive industry and military service to learning construction and starting Watershed Builders in Charlotte.

Dominick breaks down how he built strong processes and stability into his business from the very beginning. He priced jobs with conf...

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Meet Wilbur Jennings, owner of Wilbur Design + Construct in Marquette, Michigan. Jennings started in the trades at the age of 13, and developed a passion for building. He went on to earn a degree in construction management, and founded Wilbur Design while “flying by the seat of my pants.” Over the course of his journey in leadership he incorporated a mission and vision; clear systems and processes; an intentional compa...

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Meet Mike Claudio, owner of WinRate Consulting in Charlotte, NC. After walking away from corporate burnout, Mike built a business helping contractors scale with clarity, leadership, and systems that work. In this episode, he breaks down the three biggest reasons construction companies lose momentum, how to build core values that actually guide your team, and the biggest mistake leaders make when casting a vision. Pl...

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Meet George Lokko, owner of Y2 Design & Build located in Westerville, Ohio. George shares how he went from a career in engineering and finance to building one of Columbus’ most process-driven and design-forward remodeling firms. After losing his job during COVID, George took the leap into construction by learning from the ground up—literally starting with demolition—and eventually laun...

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Meet Johnny Buck, founder of 13 Stripes Construction in Marion, NC. In this episode, Buck shares his journey from MMA fighter to construction business owner with a mission to revolutionize the home services industry. After building a top 1% gym and navigating a hurricane that reshaped his business overnight, Buck brings a fresh perspective to construction rooted in discipline and repeatable systems and processes. He ta...

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Meet Wes Crocket, owner of Mahogany Builders located in Chicago, Illinois. Wes shares his journey from studying organizational psychology in grad school to leading a respected remodeling business in one of the country’s most competitive markets. Inspired by his father's leadership and driven by a desire to build a strong team culture, Wes opens up about his path into construction, the founding of Ma...

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Meet Brian Gottlieb, a renowned business leader, speaker, and author who built a home improvement empire from a plastic folding table and $3,000. In this episode, Brian shares his journey of growing a company to over 1,000 employees and achieving a successful exit, all while staying true to his mission of doing well and doing good. Learn how he built high-performing teams, scaled across multiple sta...

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Meet Chris Moore, owner of Senior Remodeling Experts located in Salem, Virginia. Chris shares his journey from an unexpected start in construction to building a business focused on helping seniors and veterans live safely and independently in their homes. He opens up about the pivotal moments that shaped his career, including the loss of his wife, the lessons learned through hardship, and his missio...

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Meet Annemarie Diaz, co-owner of TRS Build in Cedar Park, TX. In this episode, Diaz opens up about the strategies that have helped her build a thriving remodeling business powered by 80% referral work. From creating a culture where it’s okay to fail to scaling her team while also protecting the company, Diaz shares her approach to leadership, business best practices, and long-term success. She also dives into how she i...

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Meet Katie Throckmorton, owner of Distinct Builders in Charleston, South Carolina. Katie is a passionate leader with a heart for serving others and helping contractors embrace technology to grow their businesses. In this episode, she shares her journey from starting out in the industry to building a thriving business focused on support, education, and intentional service.

 


In this episode, you’ll learn:

  • How a service-first m...
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Meet Jeff Whitted and Ryan Stones, leaders of Aslan Design & Build in Sellersville, Pennsylvania. In this episode, the dynamic father-and-son-in-law team explore the challenges and triumphs of running a family business. From navigating the complexities of working with family to maintaining profitability and preventing theft, Jeff and Ryan reveal their hard-earned wisdom and experiences. They also share valuable insight...

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Fueled by passion for his work and an entrepreneurial itch, Luke left the audio industry and opened a carpentry business in 2021. Today, he’s transformed the company into a thriving remodeling business that specializes in basement build-outs and bathrooms. Luke shares how focusing on a specific niche, being transparent with pricing, and properly vetting trade partners have been key to his growth. He...
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Wendy Marvin started out in roofing at a time when the industry wasn’t as collaborative. “We saw there was one seat at the table, and we were going to elbow our way to that seat,” she recalls. “And then this really beautiful thing started taking over where we realized that we can just make more seats.” Since those days, the entire table has grown exponentially, and alongside that growth has come a n...

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Meet James Moylan, owner of Design Builders Inc. located in Bethesda, Maryland. James started his journey in construction at just 12 years old, sweeping job sites, and has since built a thriving business specializing in high-end outdoor living spaces. He shares how he grew his company by investing early in marketing, leveraging strategic partnerships, and narrowing his focus to screen porches to dom...

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Meet Joe Averill, owner of Deck Science based in Elk River, Minnesota. Joe shares his unconventional journey from studying to become a physician's assistant to building a thriving deck construction business. Learn how a solo road trip and a frustrating experience in commercial construction led him to hyper-specialize in decks, creating a streamlined, customer-focused process that sets Deck Science a...

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Meet Janel Swanson, owner of Wildwood Kitchen and Baths located in Lake Elmo, Minnesota. Janel shares her remarkable journey from a stay-at-home mom who transformed her century-old farmhouse kitchen into a passion project, to founding a thriving design-build firm serving the Twin Cities metro area. Janel shares how a hands-on renovation sparked her love for kitchen and bath design, leading her to be...

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Meet Jason Liers, owner of Stone Ridge Remodeling, Inc. based in Cleveland, Tennessee. From growing up in a family of builders to navigating the highs and lows of running his own remodeling business, Jason shares his journey of resilience, reinvention, and the lessons learned along the way. He dives into the challenges of transitioning from tradesman to business owner, the power of mentorship, and h...

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