Building Brand You
Welcome to Building Brand You, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
Episodes
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
We are all in the moving business and that means any movement i.e. taking action, starts with you. YOU are the first mover.
Being a leader means being able to move from the individual to the team, from me to we, and ...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS:
Leadership is about listening to others, creating safe spaces to have conversations and connecting together to agree on a shared vision and make a bigger impact.
When you are in the service of others, and helping them to grow and ...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
Caring does not drive agency. Agency is created when we understand how to do something or take action.
If we are to create agency for others, we need to tell stories of “how”, inspiring others that they can do it too.
...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
What is building a movement, if it's not building a culture?
Letting go is a powerful part of how we build culture and the only way to build a movement bigger than ourselves.
Building a culture of shared values, psycho...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS:
“The world has a problem and we need to start sharing…owning the problem is what’s behind the creation of The Alchemie Network and The Alchemie Foundation.” Alex Jennings
Understanding others’ strengths and matching that with area...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
The circle of influence is where we grow our movement
Letting other people be part of creating, shaping and sharing your story, the story that you feel so connected to, is crucial.
The key to creating your movement is ...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
In starting your movement, don't aim for the masses - instead, think about who can be your allies and advocates in building your story. These people are your audience.
Your just one thing should be simple, clear, resonant…and repea...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
It's time to multiply your impact - get forensic about your personal brand and examine the traces you are leaving!
When we're showing up consistently, frequently, and over time, we are building the rapport, trust and familiarity th...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
Consider exploring a new perspective on your existing skills and leverage what you already have.
Use all you have in your toolkit as a foundation to explore what else you might be able to use them for.
Think about push...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
If you don't understand why there's a gap between where you are and your vision, you'll never persist with what's required to get you to your aspiration, nor will you be able to articulate why it's important to bridge this gap to others.
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS:
If you appeal to everybody, you appeal to nobody.
“Be more giraffe. Business is all about sticking your neck out, being seen, being heard and being visible - Elliot Kay.
Most people don't succeed in their coaching ambitions, not be...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
There is no best, only better.
Movement doesn't always require making the first move; it can also involve bringing about improvements that shift the way the exisitng game is played.
“Rejecting the default, and explori...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
The first place we need to think about building a movement is within ourselves.
If we can't influence ourselves to show up for what we believe in, then we are unlikely to be able to persuade anyone else.
What we see a...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS:
Movements start with deep values and care.
It's about giving people the opportunity to contribute and make a difference to what they care about and what they value.
People don't care about what they don't see.
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
We are ALL in the moving business - of moving people from one opinion or perspective to another - both, personally and professionally.
Being intentional about how we show up can create a “movement” of people's mindset to trusting ...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
A brand is a mark of trust, recognition, familiarity, and a mark of safety that allows all of us to make relevant and rapid choices about who we want to serve us and the things we want to include into our world.
Building a relevan...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
The ability to make choices, to pivot when necessary, is a critical aspect of building a resilient and resonant personal brand.
Designing for delivery means going out and testing what you have to offer, listening to the feedback, a...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
In building your personal brand, you must define what your brand promises by choosing what’s important and consistently delivering on those things.
We must practice what we promise and be consistent in those promises to build trust...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
Cash flow is king.
Learning how to harness and leverage your social proof will help you reach and resonate with more people who might become customers.
Define your vision and align your business or career goals with sp...
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS
Common threads - or norms - in your audience can help you understand who your brand and offer matter to and why.
Focusing on a niche is important in identifying the specific behaviours, desires and motivations of your potential cli...
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