Building the Premier Accounting Firm
A show dedicated to helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Each episode is conversational with tips and tricks to help you apply the principles of M.A.P. as they relate to starting and building a successful accounting business. Topics include Marketing, Lead Generation, Ideal Clients, Pricing, Price Strategies, Accounting Services, Value Added Services, Workflow, Practice Management, Staff Training, Client On-boarding, Client Relations & Retention, etc. This podcast will help you become an Accountrepreneur, to work ON your business with advice from the experts.
Episodes
In today's episode of Building the Premier Accounting Firm, Roger Knecht and guest Matt Granados discuss how accounting firm owners can move beyond basic efficiency to reach true effectiveness. They explore how setting clear client expectations and implementing structured planning systems help reduce burnout and improve profitability.
In This Episode:
00:00 Efficiency vs Effectiveness in...
Join us this Wednesday for a new episode where Roger discusses working more efficiently with Matt Granados
Thank you for listening to another episode of Building the Premier Accounting Firm. Today, Roger Knecht and Justin Lund discuss how founders can avoid common mistakes that lead to burnout and chaos. Justin shares his experience building and exiting multiple companies, highlighting the importance of strategic delegation and leveraging accounting insights to gain freedom and profitability in business. This episode is pac...
Join us this Wednesday for a new episode where Roger discusses delegation with Justin Lund
In today's episode, Roger Knecht discusses the evolution of the accounting profession with Brittany Brown, focusing on the impact of AI, the importance of CAS, and changes needed in academic curriculum. They explore how firms can adapt to new technologies and client expectations, emphasizing practical application and efficiency for building a premier accounting firm.
In This Episode:
00:...
Thank you for tuning in to another episode of Building the Premier Accounting Firm. Today, Roger Knecht and guest Rhamy Alejeal discuss the strategic importance of HR in accounting firms, focusing on how accounting professionals can leverage financial insights to optimize labor productivity and compensation strategies. Learn how to transform HR from an afterthought to a core component of business growth and talent rete...
Join us this Wednesday for a new episode where Roger discusses all aspects of HR with Rhamy Alejeal.
Welcome to another episode of Building the Premier Accounting Firm. In today's discussion, Roger Knecht and Linda Hunt of Some Solutions discuss how to confidently price accounting services, focusing on the Minimum Aligned Price formula and the emotional impact of money conversations. Learn to overcome self-doubt and set fair, sustainable pricing for your accounting firm.
In This Episode:
00:0...
Join us this Wednesday for a new episode where Roger discusses the hidden cost of low prices with Linda Hunt.
Welcome back to the Building the Premier Accounting Firm podcast. In today's episode, host Roger Knecht and his guest Yogi Goel, cofounder of Maxima, discuss AI's transformative impact on accounting, moving from transactional tasks to strategic advisory roles. They share insights on leveraging AI as a specialized employee to boost efficiency, client delivery, and firm profitability. This episode offers a clear vision f...
Join us as we revisit this conversation from 2023!
In this episode of Building the Premier Accounting Firm, our esteemed host Roger Knecht sits down with a marketing guru and Amazon Best Selling Author, Marco Salinas. Co-authoring a book with the legendary sales and personal development consultant, Brian Tracy, Marco brings a wealth of knowledge and experience to the table.
In this captivating conversation...
Welcome to another episode of Building the Premier Accounting Firm. Today, Roger Knecht discusses the future of the accounting profession with Troy Lewis, an experienced CPA and BYU professor. They cover the integration of AI, the evolving roles of accountants, and strategies for firm owners to thrive in a rapidly changing landscape.
In This Episode:
00:00 Introduction to Troy Lewis
...
Thank you for listening to another episode of the Building the Premier Accounting Firm podcast. Today, Roger Knecht and guest Mark Martukovich discuss the shift from transactional compliance to high-value advisory services for accounting firms. They explore how to define, price, and deliver advisory work, focusing on business valuation, client relationships, and proactive tax strategies for accounting professionals.
Key Takeawa...
Join us this Wednesday for a new episode where Roger discusses how to make your firm advisory centric with Mark Martukovich.
Welcome to the latest episode of "Building the Premier Accounting Firm" with your host, Roger Knecht. In this episode, Roger talks to Shlomo Freund, a seasoned entrepreneur and investor with 18 years of experience.
Shlomo shares his inspiring journey of entrepreneurship and his experiences running a remote business. He highlights the upsides and downsides of working remotely and provides valuable advice on...
Thank you for joining us for another episode of Building the Premier Accounting Firm, the show that helps you grow your firm. Today, host Roger Knecht interviews Irene Seelig, CEO and co-founder of AccountGroove, to discuss how accounting firms can stop undercharging and wasting time on bad-fit clients. They cover building scalable advisory practices, leveraging AI for lead-to-paid systems, and the importance of CRMs i...
Join us this Wednesday for a new episode where Roger discusses lead to paid with Irene Seelig
Welcome to another episode of Building the Premier Accounting Firm with host Roger Knecht. Today, Roger sits down with Tim Brackney to discuss how to build a premier accounting firm, focusing on private equity strategies, firm valuation, and the importance of a clear North Star vision. Learn how Springline Advisory identifies top-tier middle-market advisory businesses by evaluating economic, strategic, and cultural fit...
Join us as we revisit this conversation from 2022!
In this episode of Building the Premier Accounting Firm, you'll learn what you need to do with your online presence to get people to find you and act, to call or book an appointment to meet with you. We all hear it, again and again, there are things we need to have a profitable and effective online presence:
- Search Engine Optimization (SEO)
- Writing Content
- Blogging
But w...
Roger Knecht and Wes Towers discuss effective marketing strategies for accounting firms, focusing on local presence, niche marketing, and leveraging AI for content creation. Learn how to transform random marketing acts into deliberate growth engines and enhance your firm's visibility and client acquisition.
In This Episode:
00:00 Introduction to Marketing for Accountants
02:52 Levera...
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