Business with Impact
From marketing strategies to tech tips to balancing work and family, your host Rachel McMichael joins other leading entrepreneurs to share real talk about creating a business that has lasting impact and influence (and of course… income!). If you’re looking for tangible advice on how to start and scale your business online, this one’s for you!
Episodes
You can have the best strategy in the world... but if your internal thermostat is set to fear or doubt? It won’t work.
Brad Bizjack is back on the podcast, and he's breaking down why your results always reflect your beliefs, sharing a powerful reframe on how subconscious patterns might be secretly sabotaging your success, and sharing how to rewire your mindset for lasting success.
If you've ever rolled your eyes at the wo...
The market has changed. But the good news? People are still buying. They’re just being more intentional. In this episode of the Business with Impact podcast, Rachel reveals the mindset shift and key to consistent sales in today’s market.
If your launches have felt flat or you’ve wondered whether your offer is the problem, this episode will help you reframe, refocus, and rebuild with confidence.
What to Listen For:
- Why launches th...
You’ve heard that consistency is key in business, but what if you’ve been taught the wrong kind of consistency? In this episode, Rachel pulls back the curtain on what actually keeps a business growing without being glued to your phone or online 24/7.
What to Listen For:
- The biggest lie you’ve been told about consistency in business.
- What Rachel did 6 months ago that kept her business growing while she stepped back this summer.
- Why ...
Most entrepreneurs are doing everything they can to avoid failure. But what if that mindset is actually what’s slowing you down? In this episode of Business with Impact, I’m sharing why the fastest-growing businesses aren’t playing it safe, and how you can build unstoppable momentum by learning to fail faster.
What to Listen For:
- Why failing fast is the quickest way to business growth
- The real reason most entrepreneurs stay stuck ...
In a world obsessed with speed and AI generated content, we're talking about why slowing down and serving well is your best strategy to stand out online.
This episode is packed with wisdom, metaphors (you’ll love the farmer’s market one!), and a sneak peek into what’s coming soon to Business with Impact!
What to Listen For:
- The #1 way to zig while others zag in today’s fast-paced online space
- The farmer’s market analogy that ...
I know this could be considered a bold or controversial statement in a world where everyone seems to be talking about ChatGPT, Claude, or the latest AI tool that promises to make your business easier.
(And spoiler alert, then can!)
But here’s the truth: AI can’t replace the one thing your business actually needs to thrive… a steady stream of clients.
In this episode we're talking about:
- Why AI is an incredible tool, but isn&a...
On today's episode, I am so excited to introduce you to my friend and mastermind client, the extraordinary marketing coach and super copywriter, Ashley Conway!
In this episode, we're going to be diving into mistakes that you might be making in your business that are causing you to blend in with the crowd and losing you valuable leads.
How can you write copy that allows you to truly stand out from all t...
What if you could sign your next three clients even if your offer is only half scribbled on a Google Doc, you’ve got a tiny audience, and zero team.
If you’ve ever thought, “I just need someone to show me how to start making sales now, without all the moving pieces,” this episode is for you.
Today, I’m giving you the inside look at my Scrappy Launch System… the same one our clients are using right now to sell their offers… without a ...
If business feels frustrating right now…
If you’re doing all the things and still wondering why nothing’s quite landing…
It might not be because you're doing the wrong things.
It might be because you're doing the right things... at the wrong stage.
One of the biggest reasons smart, talented online business owners stall out and plateau?
They’re executing Stage 3 strategies… while still stuck i...
Can we both agree that hustling 24/7 isn’t sustainable?
In this episode, I’ll show you the exact framework I use (and teach my clients) to build a simple, high-impact system that creates consistent sales – even when you’re not constantly posting, launching, or showing up on camera.
What to listen for:
- The 3-part Impact Framework that drives consistent sales
- Why visibility without profitability is keeping you stuck
- The truth about ...
You created the freebie. You poured your best tips into it. Shared it. Promoted it. Maybe even ran some ads.
And if you’re still refreshing your screen thinking… “Where are the leads?”
Before we blame the algorithm… Before we burn it all down and start over… Let’s get real about what’s actually going on.
Because here’s what no one’s talking about:
Free offers (aka opt-ins, lead magnets, lead generators, freebies) can work.
Fre...
If your funnel isn’t converting, it’s not because your audience is too small or your content isn’t “good enough”? In this episode, Rachel uncovers the real reasons your funnel is stalling – and the exact steps to fix it. Spoiler: It’s not about scrapping everything. It’s about tweaking and refining what’s already there.
What to listen for:
- The real definition of a funnel (hint: it’s not just a landing page and a freebie...
Today on the Business With Impact podcast, we’re talking about one of my favorite things: Facebook Ads!
A question I still get asked all of the time is: “How do I know when I’m ready for Facebook ads?” As an ad expert, I wanted to share the exact framework I share with our clients in the Business with Impact Academy™ when they’re trying to make this decision in their business.
Today on the Business With Impact podcast I'm going to be sharing what you need to be doing today to prepare for your Black Friday promotion!
I dive into three mistakes that I see most online business owners making when it comes to their Black Friday deals and how YOU can avoid them.
If you've been considering having a Black Friday promotion this year, then this episode is for yo...
What do we do when it feels like things just aren’t working in our online business?
What’s the next step you should take?
Where do you go from there?
On today's episode we’re not only going to ask these questions, but we’re going to answer them as well. Because…spoiler alert…we’ve all been there! And it’s more than possible to get out of that slump and move forward.
...
On today’s episode of the Business With Impact podcast, we're talking about priority-based living and why it’s so important when it comes to goal setting.
You see, there’s a problem with traditional goal setting.
Oftentimes, we set goals for our business, and what do we do? We start to dream and we pick some numbers (really, if we're being honest, out of thin air) based on what w...
I remember the very first time that I started a group coaching program and the first six weeks were focused exclusively on mindset.
I'll never forget emailing the coach and asking, “Can we please just fast forward to the good stuff?” Because all I wanted was the strategy, the system, the step by step process.
Little did I know that those first six weeks would build a foundation that w...
On today's episode, we're going to take you behind the scenes and share all the details you've been asking for when it comes to the Business With Impact Academy™!
In this episode, we're discussing…
Who is the Business With Impact Academy™ for?
Is the Business With Impact Academy™ right for my business?
Am I ready for a program like the Business W...
Chances are if you're anything like me, you started your business because you crave freedom and flexibility.
You want to be a great mom, a great wife, and a great business owner. You want to serve your community. You want to be able to go above and beyond for them. But not at the expense of your kids or your family. You want to create a legacy.
And let me tell you, that is absolutely...
As entrepreneurs, we all know the importance of the words that we speak.
We know the importance of messaging. We know the importance of communicating. We know that a great offer, when communicated well, will get results.
And there's a secret weapon that I use in my own business and an incredible person behind that secret weapon, who is the best when it comes to clearly communicating a...
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