Business with Impact
From marketing strategies to tech tips to balancing work and family, your host Rachel McMichael joins other leading entrepreneurs to share real talk about creating a business that has lasting impact and influence (and of course… income!). If you’re looking for tangible advice on how to start and scale your business online, this one’s for you!
Episodes
On today's episode, I am so excited to introduce you to my friend and mastermind client, the extraordinary marketing coach and super copywriter, Ashley Conway!
In this episode, we're going to be diving into mistakes that you might be making in your business that are causing you to blend in with the crowd and losing you valuable leads.
How can you write copy that allows you to truly stand out from all t...
What if you could sign your next three clients even if your offer is only half scribbled on a Google Doc, you’ve got a tiny audience, and zero team.
If you’ve ever thought, “I just need someone to show me how to start making sales now, without all the moving pieces,” this episode is for you.
Today, I’m giving you the inside look at my Scrappy Launch System… the same one our clients are using right now to sell their offers… without a ...
If business feels frustrating right now…
If you’re doing all the things and still wondering why nothing’s quite landing…
It might not be because you're doing the wrong things.
It might be because you're doing the right things... at the wrong stage.
One of the biggest reasons smart, talented online business owners stall out and plateau?
They’re executing Stage 3 strategies… while still stuck i...
Can we both agree that hustling 24/7 isn’t sustainable?
In this episode, I’ll show you the exact framework I use (and teach my clients) to build a simple, high-impact system that creates consistent sales – even when you’re not constantly posting, launching, or showing up on camera.
What to listen for:
- The 3-part Impact Framework that drives consistent sales
- Why visibility without profitability is keeping you stuck
- The truth about ...
You created the freebie. You poured your best tips into it. Shared it. Promoted it. Maybe even ran some ads.
And if you’re still refreshing your screen thinking… “Where are the leads?”
Before we blame the algorithm… Before we burn it all down and start over… Let’s get real about what’s actually going on.
Because here’s what no one’s talking about:
Free offers (aka opt-ins, lead magnets, lead generators, freebies) can work.
Fre...
If your funnel isn’t converting, it’s not because your audience is too small or your content isn’t “good enough”? In this episode, Rachel uncovers the real reasons your funnel is stalling – and the exact steps to fix it. Spoiler: It’s not about scrapping everything. It’s about tweaking and refining what’s already there.
What to listen for:
- The real definition of a funnel (hint: it’s not just a landing page and a freebie...
Today on the Business With Impact podcast, we’re talking about one of my favorite things: Facebook Ads!
A question I still get asked all of the time is: “How do I know when I’m ready for Facebook ads?” As an ad expert, I wanted to share the exact framework I share with our clients in the Business with Impact Academy™ when they’re trying to make this decision in their business.
Today on the Business With Impact podcast I'm going to be sharing what you need to be doing today to prepare for your Black Friday promotion!
I dive into three mistakes that I see most online business owners making when it comes to their Black Friday deals and how YOU can avoid them.
If you've been considering having a Black Friday promotion this year, then this episode is for yo...
What do we do when it feels like things just aren’t working in our online business?
What’s the next step you should take?
Where do you go from there?
On today's episode we’re not only going to ask these questions, but we’re going to answer them as well. Because…spoiler alert…we’ve all been there! And it’s more than possible to get out of that slump and move forward.
...
On today’s episode of the Business With Impact podcast, we're talking about priority-based living and why it’s so important when it comes to goal setting.
You see, there’s a problem with traditional goal setting.
Oftentimes, we set goals for our business, and what do we do? We start to dream and we pick some numbers (really, if we're being honest, out of thin air) based on what w...
I remember the very first time that I started a group coaching program and the first six weeks were focused exclusively on mindset.
I'll never forget emailing the coach and asking, “Can we please just fast forward to the good stuff?” Because all I wanted was the strategy, the system, the step by step process.
Little did I know that those first six weeks would build a foundation that w...
On today's episode, we're going to take you behind the scenes and share all the details you've been asking for when it comes to the Business With Impact Academy™!
In this episode, we're discussing…
Who is the Business With Impact Academy™ for?
Is the Business With Impact Academy™ right for my business?
Am I ready for a program like the Business W...
Chances are if you're anything like me, you started your business because you crave freedom and flexibility.
You want to be a great mom, a great wife, and a great business owner. You want to serve your community. You want to be able to go above and beyond for them. But not at the expense of your kids or your family. You want to create a legacy.
And let me tell you, that is absolutely...
As entrepreneurs, we all know the importance of the words that we speak.
We know the importance of messaging. We know the importance of communicating. We know that a great offer, when communicated well, will get results.
And there's a secret weapon that I use in my own business and an incredible person behind that secret weapon, who is the best when it comes to clearly communicating a...
In this episode we're talking about a consistent theme that we see and hear from our clients when it comes to the behind-the-scenes launch!
And in this episode we’re sharing how to set clear goals and clear expectations for your launch so that when things come up in your launch (spoiler: because they will!) you can handle them with confidence.
Let’s dive in!
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Links men...
On today’s episode, I am really excited to introduce you to my friend, Monica Little the Product Biz Coach!
If you have a physical product in your online business or if you're considering creating a physical product for your online business, today's episode is one that you do not want to miss!
Monica is the go-to person when it comes to handmade or physical products. And in today...
If you've ever felt like you have way too many things on your to-do list and not enough time to get them done, this episode is for you!
On today’s episode, we’re going to talk about how to prioritize your business task lists so that you’re getting 20% of the activities done that yield 80% of the results!
Let's dive in!
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Links mentioned in this episode:
On today’s episode, I am really excited to introduce you to my friend, Megan Blacksmith from Becoming Zesty!
When I think about Megan, the thing that comes to me is, “person who helped people transform their minds so they can have breakthroughs in their business.”
One of the things that I think is so unique and fascinating about Megan (and her business partner, Dr. Alex) is that they are g...
Today on the Business With Impact podcast we're talking about some of the biggest mistakes and myths in the online space that are costing you time, money, and keeping you stuck.
We're starting with two myths that are common beliefs among MOST business owners (had you heard of these before?) and then we’re diving into the five areas to focus on when you're ready to start and scale!
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On today’s episode, I am really excited to introduce you to my friend, Renae Fieck!
If you've ever focused on trying to be consistent by doing things like staying up late or getting up early, just forcing yourself to be productive, even when it doesn't feel authentic. Or maybe you've even found yourself thinking things like, “the harder I work, the more success I’ll see.”
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